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Stephen Kirkpatrick's unique blend of sales and writing experience helps him craft messaging that opens doors at our clients' target accounts. This is just one of the many reasons he is our newest ML Achiever. Congratulations, Stephen! #CelebratingExcellence #SalesDevelopment #AccountBasedMarketing
This ML client, an engineering firm, required a geographic market comparison to help them determine which market represented their best opportunity for growth and what factors needed to be considered when crafting their go-to-market strategy. Read their story. #businessdevelopment #voiceofthecustomer #leadgeneration
Michelle L. (Conkle) Page brings her competitive spirit and dedication to high performance to ML and our clients. She is an NCAA record-breaking athlete and seasoned sales professional with expertise in Technology, FinTech, and Healthcare. Welcome to the team, Michelle! #b2bsales #leadgeneration #accountbasedmarketing #healthcare #fintech #technology
All indications point to the continued growth of the remote worker in 2022. This is something ML sees as a huge benefit to them but also to the organizations they support. Read our blog “Rise of the Remote Worker” for tips on how to set your remote team up for success. #remoteworkforce #remoteworkers #flexibleworking #worklifebalance
Wishing you a Happy and Safe Holiday Season and Prosperous New Year from your friends at MarketLauncher!
In this last of our three-part blog series celebrating our incredible team, we hear from members of our Client Services Team, Brooke Castino, Ryan Gajdos, and Stephen Kirkpatrick. These individuals share a common theme of collaboration concerning how they approach their roles both when working with their ML colleagues as well as their clients and it is proving very successful. Thank you Brooke, Ryan, and Stephen for all you do. #b2bsales #accountbasedselling #celebratingexcellence #wearehiringnow #clientsuccess #clientservices
Is the “Great Resignation” affecting your operations? If so, you are not alone. We have been hearing a lot about how workers across all industries (but in particular tech and healthcare) are re-evaluating their careers and looking for more flexibility, diversity, and for a career that gives them a greater sense of purpose. In this article, @Harvard Business Review provides insights and ideas to help you address employee churn. We hope you find it informative. Read the article. #greatresignation #employeeengagement #remoteworkforce #wearehiringnow
ML’s executive team (Lara Triozzi, Mary White, Michelle Haarde, Mary White, Dyan Klein, Brian McNeilly, Erin Studstill) got together in Orlando Dec 9 and 10 to finalize 2022 planning. Lara says, “We came away with lots of ideas that will help MarketLauncher leap forward as we continue to grow in 2022.” Learn more about MarketLauncher at www.marketlauncher.com. #b2bsales #accountbasedmarketing #leadgeneration #leadershipmatters
ML’s experience in their industry and expertise engaging the c-suite helped this digital healthcare company establish a predictable sales forecast model in support of market expansion goals. Read the case study. #businessdevelopment #marketexpansion #leadgeneration #salesforecast #salespipeline #digitalhealthcare
As we enter the final month of our 20th anniversary year, we continue to celebrate our talented team. In our latest blog "The People Behind the Scenes: Setting us up for Success" we hear from some of our people working hard behind the scenes: Theresa Applegate, Brittany G., Leslie LaChapelle, Allison Nakagawa, and Mary Alice Renners. Read the blog. #b2bsales #accountbasedselling #celebratingexcellence #wearehiringnow
