3.0
Oct 18, 2012
Anonymous employee
Former employee, more than 5 years
Recommend
CEO approval
Business outlook
Pros
Nielsen is the leader in media research and market research in the US and is a major competitor worldwide. If you want to work for the most powerful media research company, this is the company for you. Even if you eventually plan to have a career with another company, working at Nielsen for a couple of years will allow you to build up contacts and develop insights into the Nielsen's consumer products.
Cons
Nielsen's leadership has chosen to take the G.E. playbook and systemically document and control every process, thus commoditizing many employees. Nielsen's engineering department has been decimated and the remains have been absorbed into the information technology department.