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      Product Marketing Director Interview

      Jun 29, 2017
      Anonymous interview candidate
      No offer
      Neutral experience
      Average interview

      Application

      I applied through a recruiter. I interviewed at Glassdoor

      Interview

      Telephone interviews with the recruiter, hiring manager who is the senior director of brand and product marketing, and the VP of products. This was followed by an on-site interview of just one hour with the senior director and the VP of products. They seem to have undergone a lot of turnover in the product marketing organization, and their salesforce seems to be very young with a lot of churn. The interviewers were very polite and open, but I came away with the idea they have no idea what the B2B strategy is going to be. They asked me a series of hypothetical questions of what I would do at each stage of the hiring lifecycle to improve the product, and then focused the question on just a specific part and told me answer it. However it seemed like they were not even focused on that part of the hiring lifecycle, yet seem to give me negative marks for answering the question they asked. If that was never part of the strategy, then why waste interview questions on focusing on the part of a strategy that they were never going to carry out? And so, the feedback was that they were looking for someone with a different way of dressing product-market fit, the hiring manager thanked me for coming in and hoped that I had a good view of the Golden gate Bridge as I drove over. They also seem to have a strange organizational structure. The hiring manager is in charge of brand, but it also hiring a VP to be in charge of brand. They also have new VP of product in charge of the consumer oriented products. I was also supposed to meet with their CMO in person, which never ended up happening. They were pretty open and honest with me that they had suffered a lot of nutrition in the product marketing department, and I now understand why. Unfortunately I don't see things changing based on my experience. I do hope glass door can somehow continue to monetize their operations because I am an avid user of the site and find it extremely useful.

      Interview questions [1]

      Question 1

      How would you take a product to market?
      1 Answer
      2
      avatar
      Glassdoor response
      8y
      Thanks for taking the time to share your interview experience since it helps us improve. The intention behind our questions was not to have you attempt to solve or help define our B2B product strategy. It was to examine the ways in which you'd go about assessing a business and the kinds of tactics you'd deploy in determining where the opportunity might be. We aim to be transparent here at Glassdoor as we did in sharing our challenges with you during the interview process, and we're excited about what the future holds. Best of luck in your search!

      Other Product Marketing Director interview reviews for Glassdoor

      Product Marketing Director Interview

      Mar 29, 2022
      Anonymous interview candidate
      Saint Paul, MN
      No offer
      Neutral experience
      Difficult interview

      Application

      I applied online. The process took 6 weeks. I interviewed at Glassdoor (Saint Paul, MN) in Feb 2022

      Interview

      Very thorough process with 10+ interviews/calls in total and a 30 min presentation. First round screening with recruiter, second round with hiring manager, third round was a virtual on-site with several meetings over two days. Final round was a panel presentation. Everyone was warm, welcoming and informative, and I truly felt they were as invested as I was to ensure the right fit. Culture, mission and values highlighted throughout the process. Unfortunately, after all of the time and effort invested from the start through to the final round, I was not selected for the role. It was disappointing given the amount of time invested, however they were transparent about the process from the beginning, so I knew what to expect at each stage. I felt they cared about me as a person and appreciated the time and effort I put in through the process, despite the outcome.

      Interview questions [2]

      Question 1

      Why do you want to work at glassdoor
      Answer question

      Question 2

      How would you describe your leadership style?
      Answer question
      avatar
      Glassdoor response
      4y
      First, thank you for taking the time to leave a review. As a marketing team, we try our best to remember the significant investment that candidates make through our hiring process. Director level hires are especially rigorous, as they carry a heavy load on the team but also with their partners across the organization. We look for directors to be experts in their field, culture carriers, and seasoned managers, and aim for a process where both Glassdoor and candidates have all the information needed to make the best choice for them. Sometimes, we just barely miss in the end. Thank you for exploring this role with us, wish you the best of luck in your next career chapter! - Eric Petitt, VP of Product Marketing

      Director of Product Marketing Interview

      Dec 14, 2019
      Anonymous interview candidate
      San Francisco, CA
      No offer
      Negative experience
      Easy interview

      Application

      I applied through a recruiter. The process took 3 weeks. I interviewed at Glassdoor (San Francisco, CA) in Dec 2019

      Interview

      I was selected from my profile to start the interview process with a recruiter. The recruiter primarily focused on my last company, which likely was a misnomer in experience overall. When rejected, I got a form letter rejection. As a company that prides itself on values and people, its shocking that once again the candidate experience no matter the out come is negative.

      Interview questions [1]

      Question 1

      Tell me about what you did at X company?
      Answer question

      Director of Product Marketing Interview

      Aug 21, 2017
      Anonymous interview candidate
      Mill Valley, CA
      No offer
      Negative experience
      Average interview

      Application

      I applied in-person. I interviewed at Glassdoor (Mill Valley, CA) in Aug 2017

      Interview

      Glassdoor, let me start my saying that it is NOT cool if a candidate has to wait till Wednesday afternoon to know the outcome of a nearly full day of interviews completed on Friday. Especially when someone has invested as much work and love into the process as I did. I almost wish I hadn't interviewed because the process weakened the Glassdoor brand for me. My process involved: Phone round 1 followed by Phone round 2 followed by in-person round 1 followed by in-person round 2. And I suspect more rounds if I had cleared that one. The past Product Marketing leader had apparently set a bad precedent on many fronts. After I finished the process, it was clearer to me why they hadn't been able to close the role for over 4 months. The process had several kinks right from the recruiter-Glassdoor communication, to internal PM-PMM leadership dynamics, to the fit of the role within a very entrenched team culture. There were several inconsistencies in what I heard from individual team members and it seemed like a process to weed out, not include in. I urge Glassdoor to evaluate their own hiring process and do a better job of follow ups.

      Interview questions [1]

      Question 1

      What would you do in the first 30 days?
      1 Answer
      5
      avatar
      Glassdoor response
      8y
      Thanks for sharing this feedback. At Glassdoor we work hard to make sure every candidate who comes in feels supported and respected throughout the process. I’m sorry your experience didn't deliver on this commitment. We've shared this feedback with the team and we're using the experience to improve our process with regard to hiring for this role. Thank you for investing the time to interview with us and I wish you the best in the future.