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Today, we spotlight Black Outside, one of our partner organizations with a mission to reconnect black youth to the outdoors. In support of @blackoutside, YETI is donating $35,000 to continue to help them carry out their mission. "We see our work as restoring and repairing the relationship that our kids have with the outdoors. It's a lot of healing work, and when they know that the outdoors is a place for them, they can see new possibilities of how to connect with nature." - Alex Bailey, Founder of Black Outside. Black Outside provides a space to inspire a new generation of outdoor participants. To join us in supporting the Black Outside Mission and to learn more, visit blackoutside.org. Photos: @carterblackwell #DiversifyOutdoors #BuiltForTheWild
The ocean is one of the wildest places in nature and we’ve joined forces with WSL to help protect and celebrate it together. Stoked to be the official Drinkware and Cooler of the World Surf League. #BuiltForTheWild
We just like telling stories about the wild and the people who make it special. If that’s a strategy, then we’re honored.
YETI’s Billion-Dollar Strategy: No Celebrities, No Pandering
We’re thrilled to announce our partnership with Austin FC as their newest Founding Partner and Official Jersey Partner. “We’re incredibly grateful for the support Austin has provided to YETI since our founding, and we’re thrilled to return the favor to our community by partnering with Austin FC as they make their Major League Soccer debut,” Matt Reintjes, President and CEO at YETI.
