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      Smartly

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      Smartly reviews

      Run by a VC firm using their elected CEO - Anonymous employee Smartly Employee Review

      1.0
      Jul 4, 2023
      Anonymous employee
      Recommend
      CEO approval
      Business outlook

      Pros

      In general, really kind and smart people. The tool is pretty good although recent product roll outs have been poorly executed. An exciting vision for tools built with AI but tbh I would have doubts that it will be executed well, so this may fall short of whats required.

      Cons

      The company used to be run with full transparency and care. That was until the CEO (and founder) unfortunately stepped down in 2022. The new CEO that was brought it from the VC company & completely changed the culture starting with two rounds of lay-offs in less than a year. We get it, lay-offs in business are inevitable, but my god, theres a way of making it more humane. Both occasions were brutal, like pigs in the slaughter house. Zero transparency and with zero warning or outline of process. It was absolutely shocking to watch from the sidelines A grand vision but with very limited resource: The vision on paper is great but the reality is that the teams don't have resource to deliver due to cost cutting measures. Ultimately the plan will unfortunately fail and more people will be axed.

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      Smartly Response
      2y
      Thanks for sharing your feedback. We’re happy to hear you enjoyed working with your colleagues and saw potential in our advertising solution. Similarly to countless other businesses in the digital marketing and advertising industry, our company has been going through changes. These changes are a result of the massive evolution throughout our decade-long growth journey, and while evolutions like ours are exciting, they can also be challenging at times. Despite the inevitable hardships that come with our business, at Smartly we make every business decision with care for both our people and product. We appreciate your feedback and encourage you to reach out to your manager or your local HR Business Partner.

      Explore other reviews about Smartly

      5.0
      May 28, 2026
      Paid social associate
      Recommend
      CEO approval
      Business outlook

      Pros

      Nice to work with the people there.

      Cons

      Nothing bad to say about experience.

      1.0
      May 11, 2026
      Anonymous employee
      Recommend
      CEO approval
      Business outlook

      Pros

      On the surface, the company has potential. Powerful platform that connects with a wide range of channels. But that’s where it ends.

      Cons

      Do you like constantly moving targets? How about no firm product roadmap? Or maybe poor executive leadership that pushes you to your breaking point? Then Smartly is the place for you. Breakdowns among executive leadership from sales, marketing, and product all make for the perfect storm of chaos that is impossible to navigate. You’ll join endless all-hands meetings with C-Suites screaming “GSD” paired with “push push push” as their version of a rally cry for everyone to meet aggressive quarterly targets. Culture is toxic and unenjoyable. Employee turnover is constant, whether by choice or by force. There is no time for celebration for any type of wins, whether they be on a department or company level. If you’re looking for a rewarding experience, this is not it.

      10
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