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      Smartly

      Engaged employer

      Smartly Reviews

      2.7

      38% would recommend to a friend

      (358 total reviews)

      Laura Desmond

      45% approve of CEO

      49% positive business outlook

      Ratings by category

      3.3

      Diversity and inclusion

      3.0

      Work/Life balance

      3.0

      Compensation and benefits

      2.7

      Career opportunities

      2.6

      Culture and values

      2.4

      Senior management

      Smartly has an employee rating of 2.7 out of 5 stars, based on 358 company reviews on Glassdoor which indicates that most employees have an average working experience there. The Smartly employee rating is 30% below average for employers within the Information Technology industry (3.9 stars).

      Ratings by demographic groups

      Reviews by job title

      358 reviews
      3.0
      Oct 16, 2020

      CS

      Customer service representative
      Recommend
      CEO approval
      Business outlook

      Pros

      very good for startup and good customers

      Cons

      compensation and review based satisfaction and also need lot of guidance

      avatar
      Smartly Response
      5y
      Hi! Thank you for taking the time to send this review. We wanted to reach out to make sure this review was directed to the right company. We weren't sure if this was meant for us, since we don't have an office in Toronto or anywhere in Canada. There may be other companies operating there by a similar name, so we wanted to check if there had been some misunderstanding.
      2.0
      Jul 4, 2023

      Uncertain future

      Anonymous employee
      Recommend
      CEO approval
      Business outlook

      Pros

      The people. As other reviews have menetioned, the people are great and the hiring processes has really brought in talent from around the world who are smart, can get along and make the day bearable.

      Cons

      Culture is gone. Everyone is underpaid. Quarterly layoffs/resignations. Customers are churning. Quarterly sales goals are being missed in every market. The new CEO & the executive leadership that has come in over the past year have pivoted the companies strategy so often that no one is setup for success. There is no clear line of communication between the employees and c-suite. Our team managers & regional directors can only do so much, but are unable to fight for what needs to be addressed. It will be an uphill battle regardless of your role. The above is a real shame considering the actual tech & the people are great.

      avatar
      Smartly Response
      2y
      Hi. Thank you for leaving a review of your experience working with us. We’re glad to hear you approved of our hiring process and enjoyed collaborating with other Smartlies throughout your time here. We appreciate your feedback and we believe every scaling organization goes through an evolution process. It’s true for our company as well. While in earlier years our product and business focused on Facebook-only social advertising, today, we’ve expanded to not only creating advertising solutions but also transforming advertising experiences overall. Just like the ever-changing digital marketing and advertising industry, we have been evolving. As part of this growth journey, we have faced some challenges along the way but we always strive to stay grounded. Every business decision we make supports our vision of changing digital advertising technology to accelerate creativity, commerce & brand performance. Thanks again for your review, and we encourage you to reach out to your manager or your local HR Business Partner if you wish to discuss anything further.
      1.0
      Jul 11, 2025

      Going downhill

      Anonymous employee
      Recommend
      CEO approval
      Business outlook

      Pros

      -Great colleagues to work with -Pretty cool product -Benefits are competitive/strong

      Cons

      - Out of touch, performative leadership. - Toxic culture of fear around certain executives and executives have been known to be petty - Limited work/life balance. Micromanagement of in office presence through tracking system. Burnout happening. - Very slow growth, customers leaving, too much spending on stupid stuff to allow for strong profit margins. - Challenging and complicated product to sell - Increasingly high turnover - Disorganized environment - Many people don’t like working here whether they share it with their managers or in “anonymous” pulse surveys or not.

      Viewing 1 - 3 of 358 Reviews
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      ReviewsSmartly reviews

      Glassdoor has 385 Smartly reviews submitted anonymously by Smartly employees. Read employee reviews and ratings on Glassdoor to decide if Smartly is right for you.