Position Eliminated Less than Three Months Into Role - Sales Development Representative (SDR) Measured Employee Review

1.0
Oct 17, 2023
Recommend
CEO approval
Business outlook

Pros

An exciting product. Fully remote. Very organized SDR manager.

Cons

No equity, no 401k, obvious internal conflict over direction of sales/marketing ops, lack of commitment. Unachievable quota, with no ramp aside from a draw for the first month. I came into this role to be their first stateside SDR hire and help get that dept up and running. Technically they had one person in the SDR role already but he was international and they were looking for someone state-side to handle sales outreach. During the interview process, this was made to seem like an incredible opportunity with huge income potential. After starting, however, the cracks in their expectations started to become clear. The primary issue with the quota and production expectation. Since this was a new role, the quota was constantly fluctuating. There was disagreement on how inbound vs outbound meetings booked should be classified. My quota went from 7 outbound opportunities created with accelerators to a schedule that included inbounds and outbound combined with what would've been a monthly quota of 20(!!) by December. (deal size is $60-120k ARR btw) Since other sales reps had been doing outbound work and no one had created more than 5 oppties in a month, I should've realized right then that the expectations for this role and dept were entirely unreasonable. Frankly though, I assumed, that their expectations would just get adjusted or we'd tweak the program to yield better results. What I did not expect was for them to can the SDR outbound program in 2 months and 3 weeks . No negative performance review, no severance. Just a harsh and abrupt goodbye. If you're not familiar with sales roles, you typically get AT LEAST 3 months to fully ramp up into your quota and start producing average results. That they eliminated the role in the time they did, along with the absurd quota expectations, tells me that Measured leadership is very inexperienced with sales/marketing operations/expectations. If you're looking at a sales role or a "new" position at Measured, I would advise against it.

Explore other reviews about Measured

5.0
Jan 7, 2026
Recommend
CEO approval
Business outlook

Pros

Measured is run by a group of talented and dedicated people. Everyone hits the ground running every day and everyone is a combination of a tech or marketing expert and some both. The CEO and leadership team are authentic, have communicated clear goals, and give autonomy to get the job done. Measured's client list is admirable and it's clients are happy. The company has a lot of energy, a healthy business, and is on track for a very successful future.

Cons

Measured is a later stage startup with a well-defined goal. That means it runs lean and with directed energy. This may not be for everyone. You may have to wear multiple hats: talking with clients, coding, and writing power points as needed. You may or may not thrive in this environment. You will be expected to come in and make an immediate impact.

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Measured Response
2mo
Thank you for such a thoughtful review! We're proud of the talented, driven team we've built and love that it shows. You've captured our culture well — we move fast and have a hands-on "no passengers" approach to impact. We appreciate you sharing! With Gratitude, Nicole VP, People
5.0
Dec 16, 2025
Recommend
CEO approval
Business outlook

Pros

Overall this is a solid place to work and grow your career. I joined early on and eventually came back after spending time at another company because it didn’t come close to the experience I had at measured. Hands down, the people here are the best part. Everyone is incredibly smart, genuinely supportive, and they’re some of the most hardworking people I know. The work can be challenging yet rewarding and gives you the opportunity to make a real impact for clients (and they're big-name brands you'll recognize). Leadership is approachable and keeps things transparent with monthly company-wide updates on finances, strategy, product roadmap, wins, challenges. Even as a remote first company, the culture still feels very connected through strong collaboration and team offsites. Highly recommend if you're looking for growth without the typical corporate nonsense.

Cons

Working across multiple time zones can be tricky and takes some time to navigate. As with any growing company there are periods of change and evolving processes, which can feel a bit whirlwind if you're used to more established setups. That said, leadership is generally receptive to feedback and works to improve as the company scales.

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