Used to be the best job I'd ever had, quickly became one of the worst - Lead Brand Representative HelloFresh Employee Review

Good job great benefits can be

Fast paced environment can be

Flexible hybrid environment. In-office requirement is 50% of the month, but there is significant autonomy in how those days are scheduled (eg. you can decide to condense your in-office days the first 2 weeks of the month, and work remotely for the next 2 weeks).

1- Compensation (particularly base salary) is significantly below market. Reliance on RSU as a major component of the compensation package is problematic, given the company’s stock has severely plummeted over the last 5 years (and continues to do so). 2- Professional development is virtually non-existent. Internal promotions are rare (even for top performers) and highly political. 3- Constant reorganizations and frequent layoffs. It is difficult to feel secure in your position when entire teams are being phased out every few months. 4- Toxic and fear-driven culture. There is a prevalent culture of backchannel feedback and a palpable, constant sense of fear regarding job security and retaliation. 5- Unsustainable business model, still. Service is overly reliant on discounting and promotions, which has negatively impacted brand perception and long-term customer value. Path to sustainable growth is unclear. Leadership also doesn't seem to know what to do, as they frequently pivot strategy, with new directions introduced every few months (if not every few weeks). This lack of consistency creates a sense of instability and leaves teams feeling as though the company lacks a cohesive, long-term vision. 6- Leadership tone. Leaders often lack respect for both employees and the customer base (it is common for them to make derogatory and insulting comments in business meetings about customers who cancel their service).