Great Company From Top Down! - Implementation Services AppFolio Employee Review

5.0
Apr 25, 2017
Recommend
CEO approval
Business outlook

Pros

We are customer centric. We build great software and genuinely care about the relationships we build with our users. Executives hold regular company meetings to keep all of us in the know about what we are doing as a company. Many opportunities to collaborate across departments. This is great for networking, building relationship and professional skills, and gives opportunity to make an impact on a large scale. Once you have put in the time and effort there is a ton of opportunity. We have a ton of great people. Hard work and commitment are rewarded. I have been at AppFolio for just over 6 years. My career has grown, my salary has grown, and I have grown (my second job out of college). I have been treated well by everyone from our CEO, to VP's, directors, and managers. I genuinely feel like I can approach anyone in the company. My opinions and those of my colleagues are valued. The company looks for feedback from our employees, regularly, and spends a great deal of effort building on the positive and addressing any concerns. On a personal level, Appfolio leadership has proven to me that they want to see me succeed. The support is tremendous. It speaks volumes that I have received such a great level of support at a growing and successful company.

Cons

AppFolio pays fairly but Santa Barbara is an expensive city to live in (arguably worth it). If you work in the Dallas office the cost of living is a nonfactor.

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AppFolio Response
9y
Thank you for sharing your experience -- it is so great to hear from team members like you who have been here for years and experienced support from leadership, career growth and feel heard. AppFolians like you have helped us build a sustainable and thriving culture that rewards hard work, commitment and performance. You own your own career and destiny and I love hearing that you are making the most of this opportunity!

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5.0
May 4, 2026
Recommend
CEO approval
Business outlook

Pros

Work/Life balance is amazing. Working with insanely intelligent people is always a plus.

Cons

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3.0
May 23, 2026
Recommend
CEO approval
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Pros

Frequent team outings and social events that help build relationships across the team. Generally a friendly, social environment!

Cons

The property management team is highly competitive when it comes to promotions, and I’ve seen BDRs remain in the same seat for years or eventually leave, as internal advancement opportunities can be limited. However, for top performers, there is promising upside, and you get to work with some of the best leaders in the organization. On the investment management team, leadership quality is more uneven, and there appears to be a lack of management experience, which has created gaps in coaching, accountability, and overall team development. As a result, performance outcomes have lagged, with the majority of BDRs and AEs struggling to consistently hit target. Team turnover has also been notably high, and leadership engagement only increased after a large portion of the team had already decided to leave, which by that point felt too late to rebuild morale or trust.

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AppFolio Response
1w
Thank you for sharing your feedback. It’s great to hear that you enjoyed our culture and team outings. We take your comments seriously – especially regarding the need for proactive management support, better coaching, and clearer advancement opportunities for our BDR and AE teams – and we are actively working to address these areas to ensure our reps feel supported and set up for long-term success. Thank you again for helping us improve, and we wish you the very best.
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