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Singing Machine

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Mission OUR IDEAL
To Create Joy Through Music.
We are not just a passionate karaoke manufacturer. We are energized by our obsession to bring you fun entertainment through music. We love the power of music and song.

OUR VISION
To be synonymous worldwide with the experience of joy through music.

OUR MISSION
To develop innovative products that creates joy through music.

OUR VALUES
Teamwork. Innovation. Passion. Ambition. Perserverance.
Description It all started with a vision…​

Singing Machine was founded in 1982 in California as a manufacturer of professional and semi-professional karaoke machines. We became the first company to introduce Home Karaoke products to the United States earning us the spot as the most recognized Karaoke Brand and as such, Singing Machine products incorporate the latest technology for singing practice, music listening, entertainment and social sharing.

Our Mission
To develop innovative products that creates Joy through music.


Today, we are the North American leader in consumer karaoke products and offer the industry’s widest line of at-home karaoke machines, accessories, and music-oriented toy products at affordable price points, as well as over 14,000 songs for streaming and download with Apps available for iOS and Android. Creating joy through music is our driving force.

We believe in the power of a song. Singing can bring people together, make them smile, cry, and rejoice. And that force is what has keep us going for over three decades.

Life at Singing Machine

Glassdoor gives you an inside look at what it's like to work at Singing Machine, including salaries, reviews, office photos and more. This is the Singing Machine company profile. All content is posted anonymously by employees working at Singing Machine.