Check out your Company Bowl for anonymous work chats.
Each December, the commonsku team gathers for our epic end-of-year celebration and 2025 planning session, this year’s theme? Brave Work! Read more on Linkedin.
We are so excited to share that we are a Gold Winner for PPAI's Pyramid Award In Technology. Shoutout to our Digital Marketing Manager, Luke Williams, and our Front-End Developer & Designer, Lucia Kim, for their incredible work on creating a user-friendly and aesthetically pleasing website for our community. "The commonsku site is designed to provide a positive first impression to distributor and supplier prospects, giving them a high-level overview of the capabilities of the commonsku platform, commonsku events and the community."
The couple that founded commonsku had a momentous year in that Frontier Growth, a private equity firm based in Charlotte, NC, invested in the Toronto-headquartered promo software and events company. Financial details of the investment weren’t released, but Catherine and Mark Graham are the majority shareholders and retain majority control. And while the tech platform the Grahams created is what put commonsku on the map in the promo landscape, the company has become equally known for its wildly popular, successful and often sold-out events – skucon, which will celebrate its 10th anniversary in 2024 and is held in Las Vegas every January in the beginning of the PPAI Show week, and skucamp, held in late summer at different locales – as well as its robust content creation, led by Chief Content Officer Bobby Lehew.
commonsku has announced and unveiled a brand refresh that brings with it a new look that will be familiar to those who have relied upon the business service provider but fits into a more contemporary aesthetic reflective of the company’s progress.
The promotional products industry has traditionally been a very carefully guarded business. Distributors, worried about competition, once made winning a zero-sum game. But at commonsku, if there’s one legacy of change we hope to continue to bring about, it’s the spirit of community over competition through collaboration.
skucamp is a deep dive into learning crucial (and timely!) topics for business leaders and a perfect time to work on your business instead of in your business. Struggling with scaling your business? Team development? Sales strategy? skucamp is where we unpack the most pressing challenges facing today’s modern distributors. skucamp features peer-led learning from the pros, idea sharing, outside experts, and some of the most maverick thinkers in the branded merch biz! So, saddle up friends and strap in for the most business-transforming, high–impact learning experience.
Over a decade has passed since the inception of commonsku, and our journey has been nothing short of remarkable. As our company has grown and evolved, so too has our brand, adapting to better represent our mission, values, and the dynamic industry we serve. We're excited to unveil the commonsku brand’s latest chapter which encapsulates our dedication to staying at the forefront of innovation and technology.
An exciting new chapter has started at commonsku. For the first time ever, we have brought on a minority investment partner, Frontier Growth, to help position us for the next stage of growth at commonsku. Learn more about what this means for our customer and company on the blog!
How do you create meaningful in-person experiences for fully remote teams? You challenge yourself to do things together that you can't do on Zoom. Hear the insights from our most recent employee summit, our June HQ, in this episode of the skucast!
