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      The AA

      Engaged employer

      The AA Reviews

      4.4

      88% would recommend to a friend

      (1,351 total reviews)

      Jakob Pfaudler

      93% approve of CEO

      88% positive business outlook

      Ratings by demographic groups

      The AA has an employee rating of 4.4 out of 5 stars, based on 1,351 company reviews on Glassdoor which indicates that most employees have an excellent working experience there. The The AA employee rating is in line with the average (within 1 standard deviation) for employers within the Construction, repair and maintenance industry (3.7 stars).

      Reviews by job title

      1K reviews
      5.0
      Jun 26, 2026

      Top Employer with great direction

      Operations manager
      Recommend
      CEO approval
      Business outlook

      Pros

      Great employer with great brand and digital initiative to drive great customer outcomes

      Cons

      AI rollout to all roles is needed to support our objectives and drive efficiency

      avatar
      The AA Response
      1d
      Thank you for taking the time to share your experience and for your continued commitment over the past 10 years. It’s fantastic to hear how positively you view The AA’s direction, our strong brand, and the investment being made in digital transformation to deliver even better outcomes for our customers. We’re also pleased that you recognise the opportunities AI can bring to support colleagues and improve the way we work. We continue to invest in AI tools, technology, and skills across the business, and we know there is significant potential to further empower our frontline colleagues and leaders. Creating smarter ways of working that reduce administrative tasks and free up more time to coach, develop people, and support our customers is an important part of that journey. Thank you for your thoughtful suggestions and for helping shape the future of The AA. Feedback like yours plays an important role as we continue to evolve our digital capabilities while keeping our people and customers at the heart of everything we do.
      5.0
      Jun 26, 2026

      Strong investment in people, great place to grow and make an impact

      Anonymous employee
      Recommend
      CEO approval
      Business outlook

      Pros

      High-performing business, great investment in people particularly in AI and leadership skills, opportunity to grow in a successful ambitious business

      Cons

      Lots of stakeholders and still some excess governance but values strong and effort going in to reduce red tape

      5.0
      Jun 26, 2026

      Positive growth with potential for future improvement

      Managing director
      Recommend
      CEO approval
      Business outlook

      Pros

      Positive, growing business pushing for better

      Cons

      Still much potential in the business to realise in the next 5 years

      avatar
      The AA Response
      1d
      Thank you for taking the time to share your experience and for your continued commitment over the past 8 years. It’s fantastic to hear your positive reflections on the direction of the business and the progress we’re making as we continue to grow and evolve. We’re pleased that you see the potential for the future, and we share your belief that there are still many exciting opportunities ahead. Continuing to improve while building on the strength of our brand is a key focus for us. We also appreciate your advice around maintaining customer centrality. Keeping our customers at the heart of every decision we make remains fundamental to our strategy, and we’re committed to continuing to evolve our products, services, and ways of working to deliver the best possible outcomes for them. Thank you again for your contribution and for everything you do to support our customers and the continued success of The AA.
      Viewing 1 - 3 of 1,351 Reviews
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      ReviewsThe AA reviews

      Glassdoor has 1,399 The AA reviews submitted anonymously by The AA employees. Read employee reviews and ratings on Glassdoor to decide if The AA is right for you.