The fish rots from the head - Anonymous employee Shoelace Employee Review

1.0
Jun 26, 2020
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

- Lots of hard working team members - If your morals are low enough to take free food as as substitute for vengeful leadership, a terrible "product", and the biggest regret you'll look back at in your career then this is exactly the place for you!

Cons

- Incompetent management that tries to assert its dominance every time it feels threatened: even if we all know it comes from a place of fear and insecurity, this isn't excusable let alone professional. Undeveloped leadership skills (especially from a laughable and failed ex-management consultant) results precisely in micromanagement and an insufferable work culture. - Should you dare disagree with anything they say at any time, they will find a way to fire you to save their ego. They'll make up a story to cover their behinds the next morning and try to convince themselves they've succeeded in solidifying group-think amongst their cattle. Seen it happen way to many times to too many people. Conversely, this happens to also be the exact reason why all of this company's top talent from pretty much every department (product, engineering, sales, marketing, CS) have already left ages ago on their own accord. - Salaries under industry standard across all departments. So disgustingly slimey they wouldn't honour contracts terms for performance reviews yet happily shells out tons of money for failed commercials, catered meals, and other superbly material things. *chef's kiss* - Let's talk more specifically about the product though in case you're not fully convinced yet. The CEO's woeful bout of Napoleon Complex has led to a do-as-I-say product direction that lacks anything important like, hmm let's say some small little things like data, validation, research, testing. He's not the messiah we know he'd like to us all to believe, or else this 5 year-old "start-up" would already be profitable. - Be smart about where you spend your time and talent. Avoid at all costs and don't repeat our mistakes. Everyone's waiting for the right time to get out of this s[t]inking ship: don't get in.

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Shoelace Response
5y
This is very unfortunate to read, we really appreciate your review and would like to address the various concerns you have laid out. In the meantime, please feel free to reach out to your HR member so we can work on making Shoelace a more supportive and enjoyable place for you to work. 1. In regards to management, they have been taking many steps to become a more approachable management team. This includes making a number of key, experienced hires or promotions to improve communication and provide more bandwidth. In addition, we’ve engaged external HR consultants to take steps to work towards change. Managers encourage/expect feedback of this nature from their direct reports to be able to work on solutions. I can understand how this feedback would be hard to share 1:1, but I hope you will feel empowered to express this to a member of the leadership team you are comfortable with so this can get resolved. 2. Without going into detail about terminations, they are always unpleasant and at times can be unexpected, however Shoelace has taken big strides towards feedback and when a member is struggling they are given warnings (both written and verbal), guidance, and coaching on ways to improve to avoid termination. Regular 1:1s are used as a weekly/bi-weekly check in to help employees and managers align on expectations, provide constructive feedback, and develop regular coaching. We encourage all employees to address any ill feelings with your manager during 1:1s, HR, or a member of the leadership team you are comfortable speaking with. 3. Salaries are compared to industry standards twice a year and corrected based on performance, market adjustments, and inflation. Our last full market salary comparison was done in late 2019 by an outside HR consultant and moving forward (including this current review cycle) managers will additionally conduct their own market research for each performance review to give recommendations on salary corrections and raises. 4. With our latest product idea, the CEO and Product Designer conducted many hours of market research into helping form a new product that people have expressed a need/want for. With our most recent product offerings (including prospecting and add-ons) we saw a lot of success due to the needs of the clients and the knowledge that these were offerings they were interested in. Shoelace takes concrete steps on ensuring our product ideas have market fit.

Explore other reviews about Shoelace

1.0
Jul 4, 2018
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Good location in Toronto with subway + street car access, coffee shops and restaurants. Close to St Lawrence Market and Union.

Cons

The founders sets up expectations and rarely deliver. They are also transparent when it is convenient. You can be fired at any time it doesn't matter. No leadership in management.

15
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Shoelace Response
5y
Although this review is over 2 years old we want to address it to express what Shoelace is like now. The office location has changed but we still have access to all the great things you mentioned (Subway, restaurants, coffee shops)! Shoelace is a feedback forward company which allows employees/managers to express constructive feedback. The company prides itself on coaching and guiding employees to help them build their strengths and alleviate pain points to help individuals grow. I am sorry you had a bad experience and hope you have found a less confusing place to expand your career.
2.0
Apr 13, 2025
Recommend
CEO approval
Business outlook

Pros

Culture used to be one of the best I’ve seen or heard of

Cons

Huge downfall in culture and team morale after Cory was hired as CEO

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