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Rockpool Digital

Is this your company?

Wouldn't wish this place on my worst enemy.... - Anonymous employee Rockpool Digital Employee Review

1.0
May 13, 2015
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

good salary good holiday package- 28 days very nice/modern offices free beer great retreats/parties smart people

Cons

difficulty to progress career wise internal politics non trustworthy and very harsh senior management- known to show lack of professionalism at times and cross the line in treatment of employees admin inefficient business dodgy internal practices bad treatment of clients culture does not live up to expectations, - it exists more for show/recruitment purposes (and to win awards). Senior management very much contradict company values in their behaviour many employees complain of being bullied by senior management- which can be extremely damaging to employee self esteem very high turnover of employees- no one seems to stay here very long

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Rockpool Digital Response
10y
I’m sorry that you didn’t feel you were able to progress at Rockpool. We have a strong belief that’s it better to promote from within and develop people already in the business. However, we also believe it’s important for people to gain the right experience before being progressed, and sometimes you need to bring in a fresh set of eyes. As you say, we’ve certainly had some challenges with attrition within the last 12 months within one of our teams. I’m pleased to say that we’ve learned from that experience and are building a team with the right level of support around it.

Explore other reviews about Rockpool Digital

5.0
May 22, 2015
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Rockpool is unique about private agencies in that everything is extremely transparent. Given the founder is still the owner this company the level of transparency is far and above any other agency both big and small. Being private there is also a big push to invest in both clients and employees.

Cons

Keep fostering a way for legacy Rockpool employees to mentor new ones.

3
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Rockpool Digital Response
10y
Thanks for the positive comments. We try to be very open with everyone in the company on how we’re performing as a business. This means we can celebrate together in the good times, and pull together in the more difficult times. Hopefully the buddy programme for all new starters will help established Rockpool employees pass on knowledge to new joiners.
1.0
Oct 8, 2025
Recommend
CEO approval
Business outlook

Pros

- Remote working. - Flexible hours. - Competitive Salary. - Friendly and supportive staff (except the CEO.)

Cons

There is a heavy, top-down culture of micro-management at Rockpool. This is led by the CEO, who despite running the company for almost 20 years, is still the acting Product Manager for both development teams in the company, with an emphasis on minutely managing every task and fixating on strict timescales. If a task overruns for whatever reason, Daily Stand-up is used as a medium to name and shame in front of the whole team. This causes a lot of fear and discontent in the team, as well as a healthy churn of staff. The CEO is sadly an incompetent manager who despite his best efforts to control every aspect in the company, is seeing numerous errors and struggles. There is a lack of critical documentation and automation for many processes in the company, and many of the ways of working are antiquated. Staff are often so fixated on completing tasks within strict deadlines, that they miss the big picture of how to improve processes and innovate. Due to this, critical errors have slipped through in to production which have had a huge impact on the team and staff. The CEO would also make constant threats to staff, frequently stating "If you don't follow this, there will be consequences". The company seems to be struggling with retaining contracts and seeing success in other ventures, so I can only presume it is the CEO venting his frustration on to staff.

5
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