Predominantly USA based Fishing Tackle Company - Technology Professional Pure Fishing Employee Review

4.0
Apr 25, 2017
Recommend
CEO approval
Business outlook

Pros

Interesting locations, great products, wonderful history, iconic brands. When things are going well it's a wonderful place to work, if somewhat stressful due to top down pressure for numbers (which is normal...)

Cons

Becoming part of the larger parent company has hindered the entrepreneurial methods of the company. Constant restructures and high staff turnover has meant that the company loses opportunities to expand because they are often chasing their own core business down instead of pursuing new opportunities.

Explore other reviews about Pure Fishing

5.0
Mar 31, 2026
Recommend
CEO approval
Business outlook

Pros

In the last few years a number of leadership has changed. The new leadership has supported the group's creativity and ideation. This has lead to many improvements coming from operators, supervisors, and engineers that would have been much more difficult to prove out previously. It has been a ton of fun and truly feels like we consider failure as a step to success and not a negative.

Cons

We are still working out the kinks on who wears which hats and when they do versus should. This is more of a personal deal I am working on, as I have positioned myself as a go to for some simple part replacement and have become the default many times for that, instead of going through the proper channels.

2.0
May 21, 2026
Recommend
CEO approval
Business outlook

Pros

The company culture is great as a whole. The benefits and PTO are comprehensive.

Cons

Consumer service team was poorly managed and had low retention rates.

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