Innovative, creative and growing. Model Based Engineering (MBE) is a new and challenging field in which No Magic is an undisputed leader. Modeling, Simulation & Analytics is another high potential growth area as their simulation and analytics capabilities mature.
Cons
Like all new markets there is much uncertainty and volatility. If long term job security is your primary aim they may not be your best fit. If. however, you are looking for skills and career growth in this burgeoning new field it is the place to be.