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      Miniso

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      Miniso reviews

      Store Manager - ASM- Assistant Store Manager Miniso Employee Review

      1.0
      Oct 29, 2018
      Asm- assistant store manager
      Recommend
      CEO approval
      Business outlook

      Pros

      No such Pros left all the good higher level management people already left. New ones are all inexperienced.

      Cons

      - Upper Management has no experience. - Gives unrealistic timelines and forces to reduce labour to one person at a time. - Do not care about employees at all. - Upper Management stays confused with Merchandising amd asks to change the same wall three times back and forth. - All the good Managers are leaving only people with family References and with no experience are taking over. - Health and Safety team of Company doesn't care much other than just incident reports. - Stores are falling apart customers are treared bad and company is not learning.

      Explore other reviews about Miniso

      5.0
      Aug 22, 2025
      Retail sales associate
      Recommend
      CEO approval
      Business outlook

      Pros

      I loved my co workers here

      Cons

      On my feet, but that's just a part of the job

      1.0
      Jun 17, 2026
      Store lead
      Recommend
      CEO approval
      Business outlook

      Pros

      It's fun to see what inventory we'll get, and it's fun product to sell. Coworkers are great to be around.

      Cons

      Upper management is horrible. 3 months into the store manager being fired, with no new SM in sight. When higher-ups come in to help, they are hard to communicate with, often giving off a harsh attitude. They will say everything that is wrong with the store with no positives. We were told to fill a particular IP because it was light when we had no inventory to fill it with, which they must have missed during their visit. The store was once sent so much shipment that we had to fill our bathroom with bags of inventory. The electricity went out once because the bill wasn't paid. Very little training is provided. Management would rather work a skeleton crew into the ground than care about employee turnover.

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