Rigid Adherence to "Data" - Influencer Marketing Lull Employee Review

2.0
Jul 16, 2020
Recommend
CEO approval
Business outlook

Pros

Decent benefits, flexible with time off

Cons

Lull is an incredibly conservative company for a start-up. They are not accepting of new or creative ideas and solutions. Management pretends to listen to employees but never implements any changes. One example of this is in the diversity of Lull's ads. Lull's ads almost exclusively feature young, white, women. When confronted with this management just said "it performed better." This issue had been raised to management many times and even after Lull performatively participated in #BlackOutTuesday very little change has been made. This rigid adherence to data and performance above all else is seen in all management decisions. The workplace culture is very cliquey. The well-paid salaried employees all hang out and party together on weekends, and go out to lunch together almost every day. Lull social events (pre-covid) were very fratty and alcohol-centric. If you are not a heavy drinker you might feel left out. The "influencer marketing team" is kept apart from the "marketing team" and paid significantly less even though they generate all of the content used in Lull's ads. The "influencer marketing team" also sees very little opportunities for advancement and has a very low pay ceiling. You receive better compensation if you are hired in a different department at Lull, but the grim workplace culture and rigid management style permeate the company. This could be a good opportunity to get some entry-level experience while you search for a more rewarding company. Also, I did not work in the call center but it seems like they are treated even worse than admin employees.

Explore other reviews about Lull

5.0
May 30, 2025
Recommend
CEO approval
Business outlook

Pros

Great growth opportunity. I had 3 roles in 3 years

Cons

Was a struggling business at the end

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