VILE - Sales Associate Koibird Employee Review

1.0
Feb 17, 2020
Recommend
CEO approval
Business outlook

Pros

Nothing. The rudest, most arrogant people you will ever work for. Disgustingly rude to senior staff and no job security. I've seen people get fired over the most RIDICULOUS things but the contract is such a joke that they can fire you for virtually anything- its borderline illegal. No HR, the only people you can complain to are the buying team and CEO's assistants who spend all their time telling sales team horrible things she does to them and spilling secrets about her personal life.

Cons

Worst company I've ever worked for- don't be fooled by any of the good reviews! They are fake and written by the CEO assistants because of how many bad reviews there were before. The hours are awful, always understaffed as they fire people for no reason and then don't hire anyone else for months. You are expected to have two employees on the shop floor each day but there are only ever two employees working on one day- we need lunch and the stock room is downstairs so this is impossible! Lunch breaks are about 15 minutes and you can only eat downstairs in the stock room in case the CEO shows up- you must run upstairs so it looks like there are two people on the shop floor. CEO and buying team are horrifically rude. They all sat terrible things about each other, particularly about the CEO who everyone is so scared of its comedic when she turns up, and then blame staff for saying the things that came out of their mouths resulting in people being fired.

Explore other reviews about Koibird

1.0
Apr 19, 2026
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

uniform allowance & free drinks.

Cons

Bad culture. It’s inconsistent and often feels driven by favouritism rather than clear policy. how much WFH and discount you get depends on who you are. Extremely high expectations that are rarely matched with clear communication, structure, or support. Business “strategy” shift constantly, often without rationale, and lack any obvious financial logic, which is reflected in the company’s performance. Leadership behaviour is unprofessional, with a culture of gossip about employees, and little care or reflection around high staff turnover. Time off is also favourites-first, some teams are able to take extended leave while others are not permitted any. Manager encouraged us to post positive Glassdoor reviews, which does not reflect our genuine experience. Zero career opportunities or place to grow.

5.0
Oct 3, 2025
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Great training and onboarding for my role, clear expectations and understanding/easy to approach managers. Get to experience lots of different sides of the brand and do a wide range of tasks, working with all of the teams in the business is interesting Nice company culture, everyone supports each other and celebrates personal life/achievements together. The team is very talented and inspiring to work with. Flexible and understanding with appointments/commitments giving a good work balance Get a cake and voucher on your birthday, staff discount, Summer Fridays, WFH days and always lots of treats in the office

Cons

There is a lot of untapped potential which could come from having more structure and encouraging discussions/ideas from the wider team

See reviews by: Helpful|Rating|Date|All