Avoid at all costs, especially the media department. - Media Team Imaginuity Employee Review

Thank you for sharing your perspective. I can see how you might have come to some of these conclusions with a narrow view of the Imaginuity business. Since the majority of our clients are independently owned and operated, the money they trust us with comes directly from their household. What this means is that if Imaginuity does not produce, they do not prosper. This concept is rooted in our “Trust” core value: With great trust comes great responsibility and even greater opportunity. We do severe and mission-critical work for the companies with which we engage. We trust our team members to do whatever it takes to deliver successful results for our clients every day. And you can trust Imaginuity to provide the opportunity to grow and develop a meaningful career in an open, energizing, creative environment. You are right; Imaginuity encourages employees to embrace this responsibility and perform above and beyond for our clients and our agency. As such, we are quick to reward and promote teammates for their contributions, which should never be mistaken for favoritism. As a fiduciary for tens of millions of dollars each month, we take pride in the responsibility to account for every dollar spent and support the transparency our clients expect from us. However, it has not come at the expense of innovation. If you work in the media department, you have experienced this firsthand with the scope and pace at which we are making media performance data and analytics available to our team members through AdScience. Your comments regarding our Executive Media Director are rather pointed. Admittedly, she shoulders the burden of enabling her team to produce day in and day out for our clients. Since joining Imaginuity, she has been an integral part of our nearly 200% growth. I stand behind her high expectations and trust that she will continue to fulfill the goals set by her broader executive team, regardless of how difficult they may be. I vowed transparency on day one of the COVID-19 crisis. Unfortunately, a small reduction in our overall workforce was required to protect the longer-term prospects amid the uncertainty our clients faced, which ultimately impact our business and employees. Given the unique circumstances of COVID-19, the delivery of this message was complicated. Our substantial severance package resembles our dedication to our team members even in the most challenging times. I ultimately wish that you would have shared your discontent directly with me, but I appreciate your comments. If you are a current employee, I hope this perspective encourages you to uphold our core values and support our mission. You will be rewarded for your contributions. If you are a prospective employee, I hope this provides you with an additional perspective on Imaginuity!