Great People, Bad Company - Anonymous employee HomeGain.com Employee Review

competitive salary and benefits and I was promoted

at the mercy of the Housing Market

There really was an attempt early on to deliver a true benefit to the real estate clients the company was serving. Most of those clients didn't realize the value of internet leads and expected a lead to immediately convert into a transaction. Over time, smarter customers appreciated the value of the service HomeGain delivered and decent sales representatives learned how to identify which products would most benefit which clients.

After the company was sold to Classified Ventures, the mentality changed some and the delivery of value seemed less important than the recovery of revenue-- likely because CV paid too much and didn't fully appreciate the nature of the business. The company became much more focused on revenues by any means and consequently became much more of a 'churn and burn' sales organization. Turnover became the norm-- both by employees and customers. Long-term growth and development (of staff and revenues) became non-existent in the search for immediate returns.