Pros
The watch industry has undergone significant changes over the last few years and Geneva has experienced its ups and downs as any company does. Current ownership took over at the end of 2015 and assumed hands on management for day to day operations in July 2016 from the transitional management team. New ownership has a strong presence in Far East manufacturing, great brand and product acumen. The company is at the beginning of a transformation under new leadership that is fully vested with their own funding and a personal stake in its profitable performance. New changes will occur over the next 6-12 months that will leave the old Geneva of the last 2 years dramatically renovated.
Cons
As with transformational change there are lot of blanks that need to be filled. The pace is slow but deliberate. The company is undergoing a global integration with parent company and the roles/positions not fully determined yet lead to anxiety.