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Common Thread Collective

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A More Mature CTC - Anonymous employee Common Thread Collective Employee Review

5.0
Nov 29, 2023
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

2023 has been a defining year for Common Thread Collective. I've never been more proud and energized to work at this company. There's been a maturity and leveling up at all levels of the organization that didn't happen overnight or come without change. From the employees to the clients, CTC faced the challenges from 2022 head on to become a true industry leader and the best version (financially, operationally, culturally) I've seen since joining 5+ years ago. Getting to work alongside some of the brightest minds in the ecommerce space, in an environment that embodies collaboration and excellence has been a rewarding (and refreshing) place to be.

Cons

It's not a place where you can hide in shadows and get away with doing the bare minimum when it comes to your work and responsibilities. Everyone at every level plays an important and very specific role in the process. There will be a relatively high level of challenge and care met at every turn with a focus towards a standard of excellence and making those around you better.

Explore other reviews about Common Thread Collective

5.0
Jan 7, 2026
Recommend
CEO approval
Business outlook

Pros

Lots of learnings, working with great people and clients

Cons

Hard work, as expected in agency life

1.0
Jul 19, 2025
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

You will learn quick what to avoid in future companies and employees. Every role after will be a breath of fresh air.

Cons

CTC is a chaotic, ego-driven mess, churning and burning employees and clients. CEO Taylor Holiday is a wannabe Twitter influencer playing entrepreneur, surrounded by an inner-circle of unqualified buddies. Strategy changes constantly, positive reviews are fabricated, departments are dissolved on a whim, and layoffs are routine. CTC demands unrealistic output from overworked employees, all while preaching a fake culture of “transparency” and “work-life balance.” Transparency means hyped-up financial updates paired with weird parties and alcohol, followed immediately by entire department layoffs. Work-life balance means 60 hour work weeks with a level of micromanagement I haven’t seen before or since. Not convinced yet? Welcome to leadership meetings where no one has a plan and everyone is too afraid to say the truth. Staying close to the in-crowd matters more than results or performance because it might just keep you your job. I’ll never forget CTC’s empty promises about development and achieving dreams, all while exploiting, discarding, and abusing everyone in sight. If you value your career, mental health, or basic respect, stay far away.

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