Pros
• Opportunity to work on varied creative briefs • Talented colleagues who cared about the work
Cons
• Co-founder lacked the people-management skills needed to foster a healthy team culture — approach was often petty and, at times, underhanded, creating a tense and demoralising atmosphere • Constructive feedback was rare, with little awareness of how this behaviour impacted the team • A complete absence of HR procedures allowed leadership to act without accountability • The studio occasionally pursued client relationships that were ethically questionable, with little interest in cultivating a culture focused on quality work aligned with our values • This lack of ethics and direction led to a demoralised creative team and strained relationships between creatives and management