Pros
Pre-2022, Brand Collective was the most amazing place to work. We used to have an amazing culture and the people were everything - work hard but party harder. The company used to care for its employees and there was reward and recognition for all the hard work you put in.
Cons
Since the acquisition by the PAS Group, sorry “merger”, the culture fell straight off a cliff. The CEO doesn’t trust anyone and micro-manages small and immaterial details whilst the rest of the company is burning down around him. He doesn’t understand the basics of Retail and there are many unnerving business decisions being made with little to no commercial due diligence. There is no clear direction or strategy from the leader, and he’s more concerned about people attending the office five days a week over the positive results being produced by the team. Over 100 people have quit / been made redundant at the head office in just three months and most of them were from the original Brand Collective. The solution from senior management is that we no longer announce resignations instead of looking at the reasons why so many people are leaving. What a sad ending to a truly amazing company.