Pros
AppsFlyer generally remains a positive company that cares about employees, at least in stated intent and when it comes to benefits, with a strong product despite industry challenges forcing some level of product refocus. Some of the leaders are very competent.
Cons
There has been a widening gap between regional offices and headquarters when it comes to talent management and retention. More specifically, inexperienced managers without leadership oversight perpetuating broken processes in headquarters, while regional employees are overlooked for career development. One example: there is still no formal performance review process at a 1500+ employee company (only a "check-in") to this day. It's hard not to think that this is intentional by omission, in order to avoid hard career conversations.