Pros
L'Eggs once had a website that required every visitor to enter their pantyhose size, regardless of who they were, why they were there or even if they were the right gender. Didn't matter, Had to enter your pantyhose size or you couldn't exit the site. Here, I'm interested in researching a few companies. I'm happy to create a membership to do it. But as the owner of my company, what possible insight is to be gained by requiring me to review my own company. Alas, this is a required field. In the L'Eggs tradition.
Cons
You know, it's nice working for myself. I don't always agree with myself, but I/we usually work it out. CartoonLink is a marketing agency that uses cartoons as marketing devices. Cartoons are challenging to do well, but I have an understanding boss.