3-panel interview with the owner, HR, and GM. Applied by email and followed the directions in the fine print on LinkedIn. Each interviewer is knowledgeable about the company and listens carefully when you answer each question. A couple of interviewers are related and are generally pleasant. The role has been filled at least once in the past, but it is revealed that there was a divide between technical and marketing 'fit'. Despite the experience required, you are reminded that it is 'only' an entry-level position. It was said that I would receive news whether I would move forward with them in the following week, but 2-3 weeks went by before I heard anything.