First Financial Holding Snapshot
First Financial Holding puts finance first. It is the holding company for First Commercial Bank, which provides retail and commercial banking to some five million customers in Taiwan and Asia-Pacific region. Originally founded in 1899, the bank has nearly 200 domestic offices and more than 20 international offices, including one in the US. Taiwanese business loans account for about 70% of its loan portfolio; consumer loans make up the remainder. In 2007 the bank joined with European insurer Aviva to create savings and pension products provider First-Aviva. In addition to First Commercial Bank, the holding company owns First Securities, First Venture Capital, and other financial companies.
