The Brand Factory Reviews | Glassdoor.ca

Find your next job here

The Brand Factory Reviews

Updated 19 February, 2018
23 reviews

Filter

Filter

Full-timePart-time

2.5
StarStarStarStarStar
Rating TrendsRating Trends
Recommend to a friend
Approve of CEO
(no image)
Joseph Sulpizi
15 Ratings

23 Employee Reviews

Sort: PopularRatingDate

  1. Helpful (2)

    "Joseph Sulpizi and Co? Maybe but I enjoyed my time."

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Web Applications Developer in Yorkville, ON
    Former Employee - Web Applications Developer in Yorkville, ON
    Recommends
    Positive Outlook
    Approves of CEO

    I worked at The Brand Factory full-time (More than a year)

    Pros

    It is a great environment. Very modern, slick offices, super comfy chairs, young and vibrant staff. Compensation is over industry due to timelines and demands on performance. Managers are very nice people, some are a bit out of their depth level like the Group Account Director but he is very nice and try's hard. The one major benefit is the lack of over
    time. The Managment especially the President does not like to see it. He worries it burns out creativity. Which is a super huge PRO.

    Cons

    The timelines are very intense. But the days fly by. There is a good team and the people are really, really great. I heard they got a new CD that is a big help for everyone I would imagine.

    Advice to Management

    Realize that people are people. They are not perfect and need help from time to time. While the President thinks he is running a pro team he has to realize that each team member won't score all the time.


  2. "Unappreciated"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Accounts in Toronto, ON
    Former Employee - Accounts in Toronto, ON
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    I worked at The Brand Factory full-time (Less than a year)

    Pros

    Very relaxed environment with amazing colleagues.

    Cons

    Very rigid and not flexible, unlike many other advertising agencies - the boss's way or the highway. They take all their employees for granted, and doesn't treat us very well. No company culture.

    Advice to Management

    Take more time to develop a company culture and get to know your employees. This will incentivize them more to stay and work harder to help the company.


  3. Helpful (2)

    "Mixed"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Positive Outlook
    No opinion of CEO

    I have been working at The Brand Factory full-time

    Pros

    - fast-paced environment, never really slow
    - friendly and competent coworkers
    - good office location
    - quality of work is definitely improving

    Cons

    - little to no change in the company, even after suggestions were made
    - simply 9-5 would be much better instead of starting at 8:45 or earlier
    - processes could be more organized. things can feel too rushed or psloppy sometimes.

    Advice to Management

    you have some great employees, keep their suggestions in mind to improve the agency and people's work lives overall


  4. Is this helpful? The community relies on everyone sharing – Add Anonymous Review


  5. Helpful (8)

    "Bad place to work"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in Toronto, ON
    Current Employee - Anonymous Employee in Toronto, ON
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I have been working at The Brand Factory full-time

    Pros

    some of the people who work there are amazing and kind and make the days bareable

    Cons

    Joe is a mean terrible horrible rude disgusting man who berates his employees and makes them feel worthless.

    Advice to Management

    There's no way to avoid the wrath that is joe the only advice I'd be able to give is to keep him away from the employees as much as you can


  6. Helpful (2)

    "Improving"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Copywriter in Toronto, ON
    Former Employee - Copywriter in Toronto, ON
    Recommends
    Positive Outlook

    Pros

    The main strength The Brand Factory has is that everything is done in-house, from brand development to social, videography, photography, design, copywriting, and more. The President has also significantly improved over the past year or two. An agency is only as creative as its people, and it seems TBF has been recruiting better talent lately.

    Cons

    - Job titles don't always reflect scope of responsibilities
    - Clients are mostly condo/real estate developers as well as some retail; would be good to mix it up a bit
    - Office is not environmentally sustainable, (no recycling available for paper or bottled water)


  7. Helpful (9)

    "mind numbing, soul sucking"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Intern in Toronto, ON
    Current Employee - Intern in Toronto, ON
    Doesn't Recommend
    Positive Outlook
    Disapproves of CEO

    I have been working at The Brand Factory (More than a year)

    Pros

    Nice office, friendly people, good place to work at the end of your career

    Cons

    unpaid interns, boring works, boring clients, nothing interesting or creative will ever get approved, the same thing over nd over and over, no one cares, highly unmotivating, early start times, "no overtime" but is expected anyway, no flexibility, ppl work here only because they can't get anything better, last resort, very sad, no culture, everyone complains all the time because we are so sad and pathetic

    Advice to Management

    stop taking the factory name so literally, try brainstorming and creative thinking, stop being whipped by clients with bad taste


  8. Helpful (13)

    "Nightmare on Bloor street"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee in Toronto, ON
    Former Employee - Anonymous Employee in Toronto, ON
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I worked at The Brand Factory full-time

    Pros

    none. this company robs you in ways you wouldn't imagine

    Cons

    everything. say goodbye to your confidence and life. all this company does is take, and leave you an empty shell of the person you were when you started.


  9. Helpful (2)

    "It's actually not bad."

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Creative
    Current Employee - Creative
    Recommends
    Approves of CEO

    I have been working at The Brand Factory full-time

    Pros

    The Brand Factory is actually super mellow. You come here and you do your work, and then you go home. It's a job. The people are super nice. The office is clean. There are FREE snacks. And the work is divided equally amongst creatives. Plus the pay is great. So yeah the job isn't the most fun exciting thing in the world, but you're able to have an amazing work life balance, and that's what's important to me. The Boss is actually very funny and cool when you get to know him, he just wants the people he pays to do their work and not mess or take advantage of him.

    Cons

    This obviously isn't the most creative atmosphere if you're looking to win awards ect..BUT TBF is like a vacation from that competitive ad scene where you can make money and work in a place that looks like a spa. And we just got new lavender plants!

    Advice to Management

    Account team needs to step it up and brief creatives.


  10. Helpful (14)

    "One Man’s Ego"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Digital Project Manager in Toronto, ON
    Former Employee - Digital Project Manager in Toronto, ON
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    I worked at The Brand Factory full-time (Less than a year)

    Pros

    The Brand Factory approach is based on an assembly line mentality where the common working practice is speed and creativity is a distant second.The reality is that we live in fear of what the owner will say or do at any given moment so the working environment is depressing and uninspiring.

    Cons

    The owner runs the operation like a work camp and has a few screws loose in his approach
    • he seems more like a dictator and is not an inspiring individual
    • all decisions are based on his mood
    • creative people beware and don't except any offers

    Advice to Management

    My advice to management is:
    • stop running the company like a sweat shop
    • stop yelling at your employees
    • stop thinking you’re actually creative
    • stop thinking you’re an advertising company


  11. "Digital"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Positive Outlook
    Approves of CEO

    Pros

    Working at The Brand Factory has overall been an extremely positive experience for me. The biggest benefit of TBF is how everything is in-house. From design to social to web development, it is all under one roof, which ultimately makes life better for both the agency and the client. Efficiency and quality of work is so much better with everything in one space, which makes work-life more enjoyable and productive.

    Cons

    Things get busy a lot, which sometimes mean communication within the office is a tad slow. It continues to get better day by day, but that has really been the only downfall.


Showing 23 of 23 reviews
Reset Filters