5.0
Apr 19, 2013
Current employee, more than 10 years
Recommend
CEO approval
Business outlook
Pros
Already in the Big Data market for years. Is integrating Aster Data and Hadoop in the Teradata Unified Data Architecture. Acquired Aprimo (Marketing Management) and eCircle (Marketing Automization) companies. Very well positioned on the market.
Cons
Very long sales cycles, but that is typical for this industry sector. Sometimes cost reduction pressure more than needed.