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BOLD Marketing Strategies

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BOLD Marketing Strategies

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BOLD Marketing Strategies Reviews

3.5

58% would recommend to a friend

(12 total reviews)

President Ashley Smith

Ashley Smith

59% approve of CEO

Ratings by category

4.1

Senior Management

3.9

Career Opportunities

3.4

Culture and Values

2.8

Work/Life Balance

2.7

Compensation and Benefits

Ratings distribution

5 stars

50%

4 stars

0%

3 stars

17%

2 stars

17%

1 star

17%

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Found 12 of over 12 reviews

Updated May 14, 2013

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Top Review Highlights by Sentiment

Excerpts from user reviews, not authored by Glassdoor

Pros
  • "Fact: Bold is extremely picky about the people they hire.(in 3 reviews)
Cons
    1. 5.0
      Sept 2, 2011
      Account Representative
      Former Employee
      Indianapolis, IN
      Recommend
      CEO Approval
      Business Outlook

      Pros

      I really liked my time spent in BOLD. It was very fast paced, I felt, since their goal is to advance you quickly. I really liked that aspect because I learned a lot in the time I was there, and was able to advance to the best of my ability. My coworkers were extremely encouraging and helpful if I had questions. The team environment was incredible, and the CEO's and HR Director were great. I really liked the fact that the advancement process was fast paced. BOLD gives you many options for advancement opportunities, which is great, because I wanted a job with room for career growth, and I loved that even though you start out as entry level, you can run your own office in as little as a year.

      Cons

      You do travel, so this position would not be for someone that is not interested in traveling. This job would also not be for someone that does not want to work in an upbeat environment.

      1. 5.0
        Jun 30, 2011
        Junior Acct Management Internship
        Former Employee
        Indianapolis, IN
        Recommend
        CEO Approval
        Business Outlook

        Pros

        Working at Bold Marketing, I experienced a very professional, enthusiastic, friendly and inspirational work environment. The company is marketing for some of the largest companies in the world, and hire ONLY qualified (not just anybody) candidates, that will help the expansion of the company. The management there is very friendly, and they keep things fun while offering great advancement opportunities and rewards for job performance. The company is fastly growing and recruits only qualifying professionals, as I am honored to have been considered for the internship, and I look forward to future employment when I graduate.

        Cons

        if someone did not want to advance or or did not like to travel or work in an outgoing group environment.

      2. Join the BOLD Marketing Strategies team
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        1. 5.0
          May 14, 2013
          Account Management
          Former Employee, less than 1 year
          Indianapolis, IN
          Recommend
          CEO Approval
          Business Outlook

          Pros

          The support system surround the entry-level, reps and assistant managers is second to none. Ashley truly cares about her future business partners and devotes countless hours towards their success. The people are down to earth and the industry naturally attracts high-energy individuals. I was able to travel all around the country and learn more about sales management in 10 months than i thought possible. They teach a replicable system that teaches ANYONE to make sales as long as they are willing to maintain their attitude. Most time past entry-level focuses on developing the newer reps, not just sales. Fantastic hand-on management experience. Quality product and client assistance.

          Cons

          Many complain about the hours but any career takes a lot of your time. Also management preaches time management and proactively helps reps shave out more personal time for themselves. The 100% commission aspect scared me initially but I was able to make more money with Bold than most other sales opportunities I have had.

          1. 5.0
            Nov 8, 2011
            Anonymous Employee
            Current Employee
            Indianapolis, IN
            Recommend
            CEO Approval
            Business Outlook

            Pros

            Some of the best reasons work at Bold is the fact that everyone is so willing to work together to help reach goals. The company is completely merit based so it totally up to the individual how successful they will be. What you put in is what you get out.

            Cons

            Just like any other business that is teaching someone to be a successful business owner and become their own boss, there are a lot of hours involved.

            1. 5.0
              Nov 12, 2012
              Account Representative
              Former Employee, more than 1 year
              Indianapolis, IN
              Recommend
              CEO Approval
              Business Outlook

              Pros

              Myth: Bold will hire anyone. Fact: Bold is extremely picky about the people they hire. They have a strict "business professional" policy because they are looking for the sharpest individuals to work for them. They conduct three interviews to ensure they have chosen a qualified individual. Myth: The pay is bad. Fact: Our employees make a VERY generous pay. I've seen some of our top employees make over $1,000 in just one week. Like any job, you have to work for it. Myth: This is door-to-door cold canvasing. Fact: BOLD does to a direct marketing approach to reach its employees, however, we don't go "door-to-door". In fact, our clients give us a specific list of people who have already shown an interest in our product. You may only go to one or two houses in a neighborhood because we don't waste our time and resources on people who aren't interested. Myth: Bold is "a cult" Fact: Bold has an amazingly close group of employees. They attend team nights every week and hang out together in their free time. The friendship that they share is one-of-a-kind. Any claims that Bold is a "cult" is outrageous.

              Cons

              In order to be successful in any position, you have to work hard. This is not a job where you will sit at a desk and receive a hefty paycheck. It isn't for everyone, but if you are a team leader, have excellent communication and time management skills, and are dedicated to your job, you will have plenty of opportunity for growth and success. The individuals giving poor reviews are probably the ones who were not successful in this industry and expected it to be an easy paycheck.

              1. 3.0
                Oct 29, 2012
                Sales and Marketing Representative
                Former Employee, less than 1 year
                Indianapolis, IN
                Recommend
                CEO Approval
                Business Outlook

                Pros

                Awesome work community, people helping people business. When things are good, they are really good. If you stick with it and get promoted to management, which you will see happen for people who work about 1-2 years, the work and dedication will pay off. (considering monetary value)

                Cons

                Purely Commission based pay and no benefits. There are more variables effecting success than you individually have control over. Requires majority of time. Considering time and resources required, its not for everyone. High employee turnover rate due to lack of commitment.

                1. 5.0
                  Nov 7, 2011
                  Anonymous Employee
                  Former Employee
                  Indianapolis, IN
                  Recommend
                  CEO Approval
                  Business Outlook

                  Pros

                  The offer quick advancement ,with great pay. The work is hard , but it is worth it. The work environment is fun as most employees are young and energetic. Overall Bold Marketing Strategies was an enjoyable experience and I would still work there had I not relocated!

                  Cons

                  'very competitive so wouldn't be for someone who isnt of a competitve nature, also it requires a lot of travel so if someone didn't want to do that it wouldn't be for them.

                  1. 2.0
                    Jun 1, 2011
                    Sales and Marketing Representative
                    Former Employee
                    Indianapolis, IN
                    Recommend
                    CEO Approval
                    Business Outlook

                    Pros

                    Young and fun work place Competitive Nice people Gain experience doing the toughest sales there is, door-to-door

                    Cons

                    Commission-based (they tell you there is paid training) Don't tell you everything you will be doing (try to sugar coat things) Not very professional Cult-like No personal life cause you work over 60 hours a week

                    3
                    1. 2.0
                      Feb 28, 2013
                      Entry-Level
                      Former Employee, less than 1 year
                      Indianapolis, IN
                      Recommend
                      CEO Approval
                      Business Outlook

                      Pros

                      Everyone is nice and friendly. They are very dedicated to what they do and have really bought into the "get rich quick" scheme they've got going on.

                      Cons

                      Put in 65 hours/week, get paid purely commission, work outside in heat, snow, rain, whatever, and MAYBE you'll get the chance to run your own office one day!

                      5
                      1. 1.0
                        Apr 4, 2012
                        Anonymous Employee
                        Former Employee
                        Indianapolis, IN
                        Recommend
                        CEO Approval
                        Business Outlook

                        Pros

                        A pro of working at bold was the sales experience I received. Door to Door is the most challenging position in sales and by the end I learned very valuable tools. Now the Cons far outweigh the pros and in no way is this a hate article nor am i bashing BOLD. This is simply the truth. Everything written on this page is from my own direct experience. It is real and non malicious. I strongly feel that the employees of bold have been intentionally mislead by those running Cydcor and the owners of the ICL's.

                        Cons

                        To all those who have applied or been hired on, here is what you are getting yourself into: After your initial interview you will be called back for a "second round" interview. The manager will paint a picture that this second interview is a tremendous accomplishment, however, it is not. 90% of people get called back for a second interview. And then 90% of those called back will start. They will hire absolutely anyone. What to expect on the second round interview: You better bring you walking shoes because this is a DOOR to DOOR sales job. This they will not tell you until you are in a car on your way to the neighborhood. Next you will walk around in the elements rain, hail, snow, or blistering sun for a couple hours listening to the so called interviewer try and convince you why they like this job so much. You will then go to lunch. On a brighter side your lunch will be paid for, but not by the company (as a company should) but by the individual you are out with and they will not be reimbursed for the meal. After this interview is over expect a phone call around 9:30 at night. This is when they will offer you the job. What to know when you start: Every employee brought in starts in Entry Level. You get roughly $20 a day and since this is a straight commission job that $20 is not guaranteed. As an Entry Level rep you will be in training for about 6-8 weeks making $20-$50 per day. You will be told time and time again to stick with it because in one year you will be able to open your own office. It is my estimation that 1 out of 1000 people who start actually make it to running there own office. Every company opened however is under the Cydcor Corporation, so no one actually "owns" their own office. And of the owners that do get to open only 10% make $80,000-$100,000 a year. They rest are minimum wagers. And entry levels if word gets out that you are thinking about quitting the manager will send you out of town for a week so you can't quit. Don't even think about going on a family vacation because when you get back you will no longer have a job Leadership: After one gets "promoted" they find themselves in a leadership roll where the main focus is to build your own team. Once you have a team of 10 directly underneath you is when you get to the next step (Can you say Pyramid Scheme). In reality it takes about 4-6 months before you get someone on your team. One must work roughly 70 hours per week for 6 months to get just 1 person on their team. I must stress that the required amount to move up is 10 people on one's team. Do the math. All the while during this stage a Leader is splitting there commissions 4 out of the 6 days they work. Monday-Saturday 70hrs a week. I averaged out how much I was making per hour at BOLD and honestly it came out to be $3.14 per hour(minimum wage is 7.25). If one can put up with this long enough (1.5-2 years) they will be promoted to Assistant Manager. Assistant Manager: The assistant manager position is spoken of in the office as getting to the promised land. The manager stresses on a daily basis that when one gets here all they have to do is pick where they want their own office and move. In reality the assistant manager makes less than anyone in the office. They are supposed to be compensated for staying in the office to learn procedures but the manager sends them out the field around 5:30 so she doesn't have to pay them. I know this sounds extreme or bias but it is absolutely true. But if you are in the right place at the right time it is possible to become a manager. Manager: Welcome to the world of running your own office. Well sort of, you still have to answer to a higher up at Cydcor or with in your organization who can revoke your ICL at anytime if they feel you aren't producing. But in this step you get to kick back and let your employees make your commission for you. There is no salary in any of these positions and in this manager position your pay is based on the number of employees you have and their ability to sell. Cons: Straight Commission (mostly split with another employees) No vacation time (absolutely frowned upon) 65-70 hours a week work on saturdays no ability for a personal life this job consumes those who enter no compensation for food, gas, or car maintenance possibility of working a full week with no pay no benefits, although health care was promised

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                      Applied for a job a few weeks back, got a call from HR yesterday morning about an interview next week. She mentioned she'd shoot me an email with all the interview details, but so far, my inbox is empty. Assuming I'll hear from her early next week, is it normal for them to expect me to show up for an in-person interview on short notice, like couple days?

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                      Glassdoor has 12 BOLD Marketing Strategies reviews submitted anonymously by BOLD Marketing Strategies employees. Read employee reviews and ratings on Glassdoor to decide if BOLD Marketing Strategies is right for you.