Working at Softchoice |

Softchoice Overview

Toronto, ON
1001 to 5000 employees
Company - Private
IT Services
$1 to $2 billion (CAD) per year
Softchoice is one of the largest IT solutions and Managed Services providers in North America! We are an influential, growth-oriented community determined to enable our people, our clients, our partners and the communities we serve to realize their ... Read more

Mission: We’ve spent the past 30 years helping people and organizations unleash their potential through people and technology.

What makes us a Great Place to Work 14 years running? Our people.

They are our greatest asset, and we love ... Read more

Glassdoor Awards

Best Places to Work: 2017 (#23), 2016 (#19)

Top CEOs: 2019 (#24), 2016 (#20)

Company Updates

  • We are thrilled to announce that Softchoice has once again been recognized on the 2019 list of Best Workplaces in Technology!

    Best Workplaces in Technology 2019

    Great Place to Work® is pleased to announce the 2019 list of Best Workplaces™ in Technology. To be eligible for this list, organizations must be Great Place to Work Certified™ in the past year and work primarily in the technology sector. We ranked the best based on employee responses to our Trust Index survey.

  • We are proud to be recognized in the Human Rights Campaign’s Corporate Equality Index for our LGBTQIA+ inclusive policies and practices. Having a diverse and inclusive culture is part of Softchoice’s DNA.

See AllSee All

Softchoice – Why Work With Us?

Anum Khan, Talent Advisor

At Softchoice, I can see the directly impact of my work on our business. I get to work with a top performing team who is personally invested in making Softchoice the Great Place to Work that it is. And most of all, I love that I can bring 100% of myself to work every day!

Dom Di Carlo, Outbound Sales Representative

Aside from the amazing company culture and building out quality business-impacting solutions for my clients, what I love about Softchoice is the willingness of the leadership team to meet and invest their time into helping me develop and advance my career.

Nina Costa, Credit Coordinator

Working at Softchoice has helped me to grow personally and professionally. Not only is Softchoice committed to making it a great place to work for its employees, but we as a business are extremely involved in making a difference in our community too! Softchoice has quickly become like family to me, and that is something you don’t see often!

Jason Mehta, Customer Support Advocate

Since Day One I started drinking the Orange Kool-Aid. The huge smiles you see on faces around the office, the passionate people, the culture, all keep you hungry to learn more about the amazing opportunities within this company. Most of all, Softchoice inspires everyone to do better not only from within, but as well outside the company.

Lauren McCarthy, Legal Coordinator

Softchoice has not only allowed me to develop professionally but has also given me opportunities to give back to the community through our philanthropic program Softchoice Cares and help evolve our culture and diversity through our LGBT+ and Leading Women committees. It’s wonderful to work at a company with a family-like environment that strives daily to be a great place to work!

Diversity and Inclusion at Softchoice

Softchoice believes in creating an environment where all employees – regardless of gender, age, sexual orientation, race, religion or cultural background – feel accepted and supported to succeed.

The employee-led ONEsoftchoice committee works with senior leadership to increase visibility and awareness of diversity and inclusion at Softchoice, identify and remove any barriers to employee success, and support a growing network Employee Resource Groups.

ONEsoftchoice Vision

  • Empower and unleash the potential of all Softchoice employees
  • Foster a culture of inclusion and fairness where diverse interests and experiences are celebrated
  • Attract and retain top talent from the many diverse groups that make up our communities
  • Identify and remove barriers, so every employee has a path to success

Softchoice Cares has raised more than $2 million to enhance opportunities for people of all walks to unleash their potential.

Every employee at Softchoice receives two paid volunteer days to give back to their communities in support of any cause near and dear to their hearts.

We’ve always believed technology is a means to a better world. Softchoice’s social impact programs are aligned around three areas of focus:

  • Enabling employees to make a difference in their local community in a way that is meaningful to them.
  • Empowering children and schools in disadvantaged communities through equal access to technology and high-quality education.
  • Celebrating diversity and removing barriers so that every Softchoice employee feels accepted and supported to succeed.

To support our local, national and international initiatives, we couldn’t do it without the hundreds of events run by employees across North America! Through a variety of activities – from curling and golf tournaments, to yard sales, trivia nights, raffles and more – our fundraising activities foster team work and camaraderie across the Softchoice community.


Our Values

We grow our people first

We believe in the constant pursuit of personal and professional growth, and having fun while we're at it. We know when our people are knowledgeable, engaged, and at the top of their game that they deliver great things for our customers, our partners, and the communities we serve.

We have customer passion

Having the deepest customer relationships in our industry is the cornerstone of who we are as an organization. We deliver WOW service, insight and mentorship daily – going the extra mile to surprise and delight our customers wherever and whenever possible.

We take care of each other

Our company was built around the idea that there is no success without team success. We're in it together to make life better for each other, our customers, our partners, and our communities.

We own the end result

We recognize that delivering on our promises is critical to our customers' personal success and the success of the organizations they represent. As a community of problem solvers and solution makers, we set the bar high on personal accountability toward achieving successful outcomes.


How we do it

Our goal is simple: help organizations use technology to become more productive, more competitive and ultimately, more successful. That starts with answering the important questions – like where you are today and where you want to be in the future. Avoiding surprises, helping you make great decisions and providing the technical know-how to turn vision into reality – it’s all a part of how we deliver better outcomes for your business.

Here’s what you can expect from Softchoice:

We’re Assessment-led – Implementing technology can be a risky affair, and nobody likes unnecessary risk. Softchoice’s Assessment Services reduce risk by analyzing your environment in detail before we make a recommendation. Because we use a data-driven approach that eliminates the guesswork, we think a Softchoice assessment is the best way to see opportunities for cost-savings and to understand what’s really required to take your technology to the next level.

We’re Vendor Agnostic – You might be interested to know we offer hundreds of thousands of technology products without maintaining a single warehouse. That’s what our distribution partners are for! Because we don’t have to worry about ‘moving product’ or ‘managing inventory’, you can count on Softchoice to give you unbiased advice. We focus on doing what’s right for you and providing technology solutions that further your goals.

We Have the Most Complete Offering – With the speed of innovation, there’s a lot to know and many moving parts. Softchoice makes things simple by providing solutions and services to help with just about any requirement – all under one roof. That could be as simple as providing reliable delivery on the technology products you use every day. Or it could mean leveraging our solution architects and professional services teams for help with a major project. From the desktop to the data center, from coast to coast, we’re here to turn your ambitions into reality.

Softchoice Reviews

  • Featured Review

    Helpful (1)

    "Great company!"

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Territory Sales Representative in Toronto, ON
    Current Employee - Territory Sales Representative in Toronto, ON
    Positive Outlook
    Approves of CEO

    I have been working at Softchoice full-time (More than 3 years)


    Ive worked at softchoice for over 3 years and made some of the best friends of my life. Lots of free events, trips, prizes promos, Easy to get promoted(been promoted 4 times since being here), dont listen to the negative reviews about salaries it is very easy to overachieve your targets and make more money then OTE says.


    sometimes a little more freedom in TSD would be helpful!

See All 631 Reviews

Softchoice Photos

Softchoice photo of: CEO Vince De Palma leading our monthly company update call, Orange Nation Live!
Softchoice photo of: Clyde, the official Softchoice Greeter
Softchoice photo of: Celebrating Day of Pink 2019
Softchoice photo of: Softchoice Talent Acquisition Team participating in Dress For Success 2019
Softchoice photo of: Cool meeting rooms with lots of tech
Softchoice photo of: Softchoice Cares Beer Cart
See All PhotosSee All

Softchoice Interviews



Getting an Interview

Getting an Interview




  1. Featured Interview


    Order Management Interview

    Anonymous Employee in Toronto, ON
    Accepted Offer
    Positive Experience


    I applied online. I interviewed at Softchoice (Toronto, ON) in March 2018.


    You will recieve a Phone interview from a recruiter (if you were recruited)
    If you pass that phone Phone interview then they will call you back for a second phone interview
    The calls take approximately upto an hour each
    Than if you pass that second phone interview
    You get an in person 1 on 1 interview

    Interview Questions

    • Tell me a time when you faced a great challenge and how did you handle it?   1 Answer
See All 121 Interviews

Softchoice Awards & Accolades

  • Best Workplaces for Giving Back, Great Place to Work Institute, 2019
  • Best Workplace in Canada, Great Place to Work Institute, 2019
  • Best Large Workplaces in Canada, Great Places to Work, 2018
  • Best Places to Work, Glassdoor, 2017
  • Great Place to Work, Great Place to Work Institute, 2017
See More

Work at Softchoice? Share Your Experiences

  • Star
  • Star
  • Star
  • Star
  • Star
Click to Rate