Working at Kobie Marketing |

Kobie Marketing Overview

Saint Petersburg, FL (US)
201 to 500 employees
Company - Private
IT Services
$50 to $100 million (CAD) per year


Kobie Marketing is a loyalty marketing company that designs, enables and optimizes customer experiences for many of the world’s most successful brands. We believe in building relationships by deepening the emotional and behavioral connections brands have with their ... Read more

Mission: We Believe...
-Deep expertise in the complex world of loyalty is essential to driving value to both customers and organizations.
-Personalization is the cornerstone of modern data-driven marketing initiatives and nontraditional loyalty brand ... Read more

Kobie Marketing Reviews

  • Helpful (1)

    "A Lot of Opportunities are Available"

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous
    Current Employee - Anonymous
    Positive Outlook
    Approves of CEO

    I have been working at Kobie Marketing full-time (Less than a year)


    - Kobie Marketing isn't perfect, and by no means is it polished, but therein lies the opportunities. Kobie understands what it needs to do and move towards, and the opportunities that are available to teammates are endless in terms of getting there. If you want to take on challenging assignments and learn from them, Kobie Marketing provides that. This was actually my main reason for coming to Kobie, as there's a lot that can be done to improve Kobie. Perhaps if you're set in your ways and are resistant to change, you wouldn't last here.

    - Work Life balance is as competitive as it gets. As long as you're getting quality work done, there's no problem in regards to you working from 'home' even though you may be in the Bahamas.

    - Whenever a new opportunity arises, it can be fun seeing the overwhelming positive energy everyone pours into it, such as a potential new client or a fundraising event.


    - Sometimes it feels like there isn't nearly enough being done to address internal issues and inefficiencies. There is a lot that needs to be fixed and optimized within our internal systems and databases.

    - Different information lives in different places and systems without any cohesiveness in how they're presented.

    - There's still more work that needs to be done in transitioning from a 'talking' culture to a 'doing' culture. We're great at identifying our problems, but the time spent in identifying the problems are wasted if we can't consistently create an action plan that everyone can get behind.

    Advice to Management

    - Senior leadership, keep up the great work in receiving feedback and taking it to heart.

    - Perhaps look into acquiring an business systems analyst and/or an organizational analyst to help set up parameters on what workflows should look like, how organizational structure is managed, etc.

See All 105 Reviews

Kobie Marketing Photos

Kobie Marketing photo of: Kobie
Kobie Marketing photo of: A view that every employee adds to their workstation.
Kobie Marketing photo of: Annual Halloween Hunted House for Charity
Kobie Marketing photo of: Halloween Fun with Snow White Costumes
Kobie Marketing photo of: Bonnie Hechtkopf, CEO enjoys the 25th anniversary of Kobie Marketing.
Kobie Marketing photo of: Halloween Kobains
See All PhotosSee All

Kobie Marketing Interviews



Getting an Interview

Getting an Interview




  1. Helpful (1)  

    Front End Design Manager Interview

    Anonymous Interview Candidate in Saint Petersburg, FL (US)
    No Offer
    Negative Experience
    Average Interview


    I applied online. The process took 7+ months. I interviewed at Kobie Marketing (Saint Petersburg, FL (US)) in April 2019.


    I applied online in April and had one phone interview with an internal recruiter, who became my main contact for the entire process. I then had a phone interview with the hiring manager for the role, who invited me in for an on-site half-day interview with multiple members of the team.

    During that interview, I sat in an office and had groups of two come in to interview me. The interviewers were of all levels of experience (junior, mid-level, managers, etc.). I then finished up that day with an interview with the hiring manager.

    I was told that there were a few more applicants who would be doing final interviews, so it would be a few weeks before I would hear anything. The internal recruiter sent me at least two emails during that time frame to let me know I wasn't being counted out and to hold tight.

    In the meantime, I received a personal email from one of the interviewers asking if I'd be interested in doing freelance work (not for Kobie but for an acquaintance/friend). While it was a nice gesture, it was odd to receive since I hadn't heard anything more about the role I had applied for.

    Five months later with zero communication from the hiring manager or internal recruiter until that point, I received an automated response letting me know I was not selected for the role.

    Interview Questions

    • What is your experience with managing individuals?   Answer Question
    • What's the most challenging project you've worked on, and how did you approach it?   Answer Question
    • What is your experience with email marketing?   Answer Question
    • What software/programs do you frequently use?   Answer Question
See All 16 Interviews

Kobie Marketing Awards & Accolades

  • Regional Business Award, Bright House Networks, 2015
  • Coolest Office Spaces in Tampa Bay(Finalist), Tampa Bay Business Journal, 2015
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