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Innovative Fitness Overview

Vancouver, BC
201 to 500 employees
Health, Beauty & Fitness
$1 to $5 million (CAD) per year
Innovative Fitness was founded in 1995 right here in Canada by a couple of personal trainers who wanted to see the fitness industry do better. They envisioned an industry where quality, accountability and community were the baseline. Innovative Fitness has been working towards ... Read more

Mission: At Innovative Fitness, we empower people to live their best LIFE.

Company Updates

  • COVID-19

    Are you looking to workout at home? Wish you could engage with your coach like you would in-person? Introducing IF DIRECT. Virtual, at-home, LIVE workouts that are customized to your goals.

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Innovative Fitness – Why Work With Us?


Innovative Fitness is North America’s largest network of premium personal training studios, celebrating our 25th Anniversary in 2020.

We have 12 studios - and growing - with over 4,000 clients, and an employee retention rate six times higher than the industry average.

Here’s just a taste of what we offer to our clients:

  • Premium Personal Training  ( In-studio or  via IF Direct, our live video training platform )
  • Beyond Nutrition Coaching powered by Precision Nutrition
  • Manual Therapy & Kinesiology*
  • Active Rehabilitation
  • Fascial Stretch Therapy*
  • Golf Performance Training*
  • Functional Movement Screening
  • Drop-In, Private and Corporate Circuit Classes
  • Executive Gym Membership*

*At participating locations.

At Innovative Fitness we value experience and results above almost everything else.

That's why:

  • We challenge the status quo.
  • We create unparalleled experiences.
  • We seek out growth opportunities.
  • We achieve more together.
  • We find a way. No Excuse.
  • We build strong communities.
  • We deliver lasting results.

These core values are lived and breathed by our teammates every day, in and out of the studio.

Personal & Focused Coaching

We challenge the status quo - there’s no cookie-cutting here. Our coaches deliver a highly personalized, goal-based training program to each and every client, and we don’t get distracted by trends, gadgets, or gimmicks. This is how we deliver lasting results, every time.

If you’re looking for a place to develop your programming skills and show off your creativity, you’ve found it.

Community Legacy

Participating in our community is a huge part of the Innovative Fitness legacy. We love to give back to our communities with charity events, and we get our clients involved too!

Whether it's through local events or our annual company-sponsored favorites, such as the IF Adventure Challenge or Train the Trainer, we are always finding ways to build strong communities and to advance the cause of a healthy, active lifestyle for all.

Events & Travel

We take our clients outside and out into the world to challenge themselves physically and mentally. From local hikes to international adventures, we achieve more together.


Innovative Fitness is looking for team players with a passion for health and fitness, outdoor adventures and community experiences. 

If you are looking for an opportunity to innovate and elevate, we want to hear from you!


We are accepting applications on an ongoing basis for our key front-line positions:

  • Professional Training Coach  aka. the heart and soul of our team.

Professional Training Coaches deliver personalized coaching with our clients in the studio or through IF Direct, our exclusive live video training platform.

  • Nutrition Coach  aka. the lifestyle specialist we all deserve.

Nutrition Coaches deliver personalized nutrition and lifestyle coaching with our clients remotely using the PN ProCoach platform.

  • Front Desk Administrator  aka. the brains of the operation.

Front Desk Administrators are our client service experts who keep the clocks running on time with big smiles and spreadsheet wizardry.


Other exciting positions in studio management and at our Head Office located in Vancouver, B.C. may be available from time to time.


Check out the Jobs tab at the top of the page to view all of our available applications.


Professional Development

We never stop learning. We offer educational funding, in-house seminars, and ongoing staff training to help you expand your knowledge, hone your skills and think differently.

Career Progression

There’s more than one path to success, so we are always seeking out growth opportunities. We offer roles in studio management, sales, event coordination, teaching and mentoring, and anything else you can bring to the table. 

Personal Development

We support and challenge each other in our personal lives, too. This team loves to set goals, share them and keep each other on track, so whether you’re running a marathon or finally learning to play that guitar in your closet - we’re there for each other.

Joining the IF Family

We’re more than a company - we treat each other like family, and we value the families that support our team at home. We like to have fun together, so you can expect plenty of after-work drinks, weekend excursions, team bonding nights and incredible celebrations!

Amenities & Partnerships

We build studios with award-winning designs that you’ll feel proud to work in, with the most modern equipment, towel service and complimentary amenities. We even have exclusive partnerships with the best brands in the industry such as Peloton, FMS and Precision Nutrition.


  • Competitive Base Compensation, plus:
    • Compensation increases tied to further education
    • Performance Bonuses
    • Events Fund
    • Education Fund
    • Discounts with Continuing Education partners
    • Discounts with Health Alliances
  • Health & Wellness Benefits
    • Extended Medical, Vision & Dental Coverage
    • Paramedical Coverage, including Physiotherapy, RMT, ND etc.
    • Long Term Disability
    • Life Insurance
  • Group RRSP Plan with Contribution Matching

Other Perks

  • Flexible Coaching Schedule
  • Amazing team-building events and company-wide celebrations
  • Unlimited personal use of our studios & equipment
  • Employee discounts on services for IF Family members
  • Opportunity to enjoy all-inclusive travel experiences with our clients




Events are a great goal-setting opportunity for our clients, and our team makes the most of it!      From road races to ski days, we take our clients outside to get active every chance we get.

We empower our team with events funding and logistical support so you can create and lead events you want to do with your clients, because we know that the bond you'll form with your client as you cross that first finish line together, or reach that 'impossible' peak, is truly irreplaceable.


We don't just do events - we create unparalleled experiences. Our Professional Training Coaches have the opportunity to plan and lead incredible trips with their clients, even to international destinations. Our trips are exciting, challenging and unforgettable - and the leader goes for free!

Our teammates have been biking in the Moabe, hiked the Inca Trail in Peru, climbed Mt. Kilimanjaro, and toured Iceland, to name just a few of these incredible experiences.


Innovative Fitness at the Run for Water

Innovative Fitness Reviews

  • Featured Review

    Helpful (1)

    "The Best in the Business"

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Sales Manager/Professional Training Coach in Port Moody, BC
    Current Employee - Sales Manager/Professional Training Coach in Port Moody, BC
    Positive Outlook

    I have been working at Innovative Fitness full-time (More than 5 years)


    I have been working at Innovative Fitness in Port Moody for 6 years now. I actually started at Innovative Fitness in Port Moody as part of a Co-op practicum placement. It was a great opportunity to use my degree and the knowledge I had gained over the 4 year program in the real world. Something I admire about Innovative Fitness is their role in educating. Whether that is with current students and Co-op opportunities (which they still do now) or professional development with their current coaching staff. They provide an environment for self improvement and growth. You have the opportunity to find your passion and your niche and make a career out of it.

    Looking back at my time with Innovative Fitness Port Moody I have nothing bad to say. This is an amazing environment to be able to work. A lot of personal training jobs are isolated. You may be a one man company or renting space from a gym. Here you are a team. You may work one-on-one with your clients but you learn as a team, grow as a team and excel as a team.

    Innovative Fitness is the best at what they do - premium personal training. And it isn't just limited to the 4 walls of the studio. Destinations and events are a huge part of the culture. Not only will it push clients to get outside of their comfort zone it will push coaches to do the same. Some of my best memories are not within the IF walls. Its out in the trails completing pushing myself and my clients to complete an event. Opportunities to travel internationally to do the same. You will make lasting memories and relationships if your dive into the culture.

    If you want to be a leader in the health and fitness industry and work with the best brand in the business apply now.


    You will get out what you put in. It won't be easy to become a great coach. You have to be willing to put the work in early on in your career to truly excel. Jump in with two feet and adopt the IF culture! If you do that, there are endless possibilities and you will enjoy your time with this brand and this company.

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Innovative Fitness Photos

Innovative Fitness photo of: Innovative Fitness
Innovative Fitness photo of: Connect with your clients
Innovative Fitness photo of: Doubles training
Innovative Fitness photo of: Stretch beyond your limitations at Innovative Fitness
Innovative Fitness photo of: Join the IF Team!
Innovative Fitness photo of: Swing by for a tour of our studios!
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Innovative Fitness Interviews



Getting an Interview

Getting an Interview





    Certified Personal Trainer Interview

    Anonymous Employee in Vancouver, BC
    Accepted Offer
    Negative Experience
    Average Interview


    I applied through an employee referral. The process took 3 weeks. I interviewed at Innovative Fitness (Vancouver, BC) in August 2019.


    Do not waste your time! I had given up two other job opportunities and nine hours of my time for interviews, testing and gym floor testing to be offered the role. After which and signing contracts with a start date just days away, I was sent on a First Aid course (at my expense) as they would not accept my very recent and in-depth UK NHS document. After this again I had another hurdle. HR 'apparently' informed the manager to inform me that they want to see more continuous development from my Personal Training course in 2014. I have only been studying a degree for the past 4 years and have been accepted onto a Masters in 2020 at Oxford, England. This still wasn't enough and they then inform me that they can not insure me and my qualifications yet the gym has numerous people from all over the world. It was a cover up, a lie and will be seeking legal action.

    Interview Questions

    • To review myself after the interview which was the role of the manager.   1 Answer
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Innovative Fitness Awards & Accolades

  • Business Philanthropy, Abbotsford Community Foundation, 2019
  • Canada's Top Fitness Trainers - Curtis Christopherson, Impact Magazine, 2020
  • Canada's Top Fitness Trainers - James Greenwood, IF Kelowna, Impact Magazine, 2020
  • Canada's Top Fitness Trainers - Nick Mueller, IF White Rock, Impact Magazine, 2020
  • Businessman of the Year, Surrey Business Excellence Awards, 2016
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