Working at Freedom 55 Financial |

Freedom 55 Financial Overview

London, ON
1001 to 5000 employees
Company - Public
Investment Banking & Asset Management
Unknown / Non-Applicable
IMPORTANT NOTICE: As of Jan. 1, 2020 the London Life Insurance Company, The Great-West Life Assurance Company and The Canada Life Assurance Company are one company – The Canada Life Assurance Company. This means as of that date, Freedom 55 Financial is a division of ... Read more

Company Updates

  • We’re so excited to unveil our new signs on our Toronto and Montreal offices! It’s one more step in our transition to the new Canada Life.

  • A pair of socks can be a simple comfort, but for those in need, it can be everything. Thank you to all of our advisors who participated in Canada Life’s Sock Drive. Over 12,000 pairs of socks were donated and will be distributed to local organizations across the country.

See AllSee All

Freedom 55 Financial – Why Work With Us?

As an advisor you can help the financial well-being of Canadians

Freedom 55 Financial is one of the most recognized brands in the financial services industry. We’re the financial planning arm of Canada Life Assurance Company. This means we have a history of strength and stability.

Freedom 55 Financial advisors build long-term relationships with their clients by offering financial security planning and trusted advice – along with access to Canada Life’s full complement of savings and investment, retirement income, and life insurance products.

Freedom today. Freedom tomorrow.

Active guidance

Advisors are highly skilled at explaining financial choices without using complicated financial jargon. They help clients take control of their financial future. Our advisors work with them through the ups and downs of their lives, helping them achieve their goals, whatever those goals may be.

If you choose this career, your days will be spent making meaningful connections with people and seeing the results of the work you’ve done for them. You’ll challenge your entrepreneurial spirit, while having the ability to control your schedule and determine your success.

More than 61% of consumers agreed their advisor helped increase their net worth and achieve investments returns.

-Investment Funds Institute of Canada, The value of advice: Report, 2011

Freedom 55 Financial 

Why join us?

We’re committed to providing you with ongoing professional development, coaching, competitive products and personalized marketing support to help you build a successful business.

We support youBuilding a business takes time. That’s why we provide an initial training allowance and the resources, tools and processes required for you to grow. For example, a training manager and advisor-experience expert are here to help. We also discount office space fees and cover the cost of technology to support you and your business as you begin your career with us.

Your success is celebrated – Recognition programs reward you for your success.

Learn and growProfessional development programs give you the chance to learn from industry experts and to network with other advisors.

Competitive compensation – Commission-based compensation rewards the work you put into building your client base. Our competitive compensation package includes up-front commissions, productivity-based bonuses, benefit options, a company-matching RRSP program and a share ownership plan.

Technology to support your practice – We’re always exploring and investing in tools and technologies designed to help advisors grow their business. Benefit from an organization that values the technology you need to do your job well, like specialized software and regular access to technical support. 

65% of CFP professionals earn over $100,000 a year

-Financial planning standards council

LinkedIn Freedom 55 Financial

Facebook @Freedom55Financial

Instagram @F55F

Twitter @F55F

Freedom 55 Financial takes pride in contributing to the communities where we do business. Find out more about our commitments.

Freedom 55 Financial provides industry-leading training when you join us, as well as considerable continuing education throughout your career – including facilitated Certified Financial Planner (CFP) and Planificateur Financier programs.

Which path works best for you?

We offer different study paths to complete the provincial licensing requirements before joining our career accreditation program. The choice and flexibility are yours.

Marketing trainee

An intensive five-week licensing training program via instructor-led virtual classroom facilitation, followed by one week of sales tools and process training with a training manager.

  • Compressed program can be quickly completed with support from a licensing training manager
  • Access to course material online
  • Course cost paid by Freedom 55 Financial
  • Financial support for up to six weeks while enrolled in the program


Study online and learn at your own pace with a defined curriculum. 

  • Support from a licensing training manager through email or telephone
  • Access to course material online
  • Course cost paid by Freedom 55 Financial
  • Financial support for one week of sales tools and process training with a training manager


Study at your own pace and partner with the educational organization of your choice.

  • Flexibility to follow alternative learning programs
  • Financial support for one week of sales tools and process training


What advisors are saying

"Whether it be management or the other advisors, Freedom 55 Financial has an amazing team. I feel a great sense of belonging and like I’m part of a big family! I would recommend this awesome career without hesitation to anyone who’s looking for a wonderful challenge to help them develop their skills and knowledge, all while helping hundreds of people." – Guillaume

"Freedom 55 Financial is a great company; it provides great training, support and continued learning opportunities. I love my career, I care about my clients and I trust the products and services that I provide." – Joanna

"I have a large family and there’s never a dull moment – so, the flexibility of the job allows my family to be number one, and my career is also very successful." – Lyndsey

Freedom 55 Financial Reviews

  • Featured Review

    Helpful (1)

    "Financial Security Advisor"

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Financial Advisor in London, ON
    Current Employee - Financial Advisor in London, ON
    Positive Outlook
    Approves of CEO

    I have been working at Freedom 55 Financial full-time (More than 10 years)


    Excellent support and training; continuing education paid by company, parent company socially and environmentally responsible, work life balance; paid well for production


    Technology hasn't always been good (but is improving recently)

    Advice to Management

    keep the focus on new technology

See All 189 Reviews

Freedom 55 Financial Photos

Freedom 55 Financial photo of: F55FCareers
Freedom 55 Financial photo of: Some great young aspiring professionals from the U of A joined us for a look into different opportunities in the Finance Industry!
Freedom 55 Financial photo of: Very poud to sponsor the Women’s Rivalry Series at Bud Gardens on Tuesday night! Regardless of the outcome, it was a fantastic game!
Freedom 55 Financial photo of: Check out our new and upgraded office in Saint John! What a great space for advisors and clients.
Freedom 55 Financial photo of: Our incredible Sales Productivity team ready to share their expertise and support!
Freedom 55 Financial photo of: Dragon's Den Michele Romanow kicking off the meeting, speaking about entrepreneurship
See All PhotosSee All

Freedom 55 Financial Interviews



Getting an Interview

Getting an Interview




  1. Featured Interview


    Financial Advisor Interview

    Anonymous Employee
    Accepted Offer
    Positive Experience
    Average Interview


    I applied through an employee referral. I interviewed at Freedom 55 Financial in April 2018.


    Standard questions, about your network, employment history. They want to know if you are comfortable doing sales, mostly 1 on 1 setting and also courageous to prospect. Very good structure and the interviewer were especially nice.

    Interview Questions

See All 54 Interviews

Freedom 55 Financial Awards & Accolades

Let us know if we're missing any workplace or industry recognition – Add Awards

Work at Freedom 55 Financial? Share Your Experiences

Freedom 55 Financial
  • Star
  • Star
  • Star
  • Star
  • Star
Click to Rate