Associate brand manager Interview Questions

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Associate Brand Manager interview questions shared by candidates

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Canadian Tire
Associate Brand Manager was asked...July 17, 2018

Tell me about a time when you led a project from start to finish

7 Answers

Answer

Answer

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Procter & Gamble

Tell me about yourself, do you have a family?

6 Answers

Not yet, I just looking for good work and make myself stable before let’s anyone come t my life. Less

That question violates federal law. You should have reported especially after you did not receive an offer, I would not be surprised that since you circumvented the question the interviewer did not take you seriously Less

Are they allowed to ask that?

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Kraft Heinz Company

Tell me about a well marketed product

2 Answers

Kraft Macaroni and Cheese is the only one that most people think of and has been an icon of this company. Less

Choose a product and speak to the 4Ps. Product positioning and target consumer, pricing, distribution (place) and promotion (how they are getting their message to their consumers and is it aligned with the positioning). Less

Kraft Heinz Company

You are an ABM for Chips Ahoy. You notice that sales/revenue is up 5% compared to last year but your total share of the cookie category has declined 5%. How do you explain this apparent contradiction?

3 Answers

Basically I mentioned that I would want to know what was happening with my existing competitors. Where they experiencing the same thing? In the end, the answer the interviewer was looking for was.....Yes, sales/revenue was increasing for Chips Ahoy, but the cookie category was growing at a faster rate (because of new entrants into the category) than sales/revenue. Less

Is this some sort of joke question seriously ... Category is growing faster than you are that's how you lose share no brainer Less

You rose the price. Ly vs ty. Ly comps vs unit comps.

Unilever

Behavioral question related to previous working experience

3 Answers

problem solving, leadership skill

I have three year experince orthopedic sugery procedure and wound care .and two year of icu experience in delhi max Less

I good learner and problem solving i handle the every situation and problem solving Less

Kraft Heinz Company

Whats your biggest risk within your career?

3 Answers

giving to much passion and receiving no support but demands

Getting laid off

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Colgate-Palmolive

Why do you want to work at Colgate?

3 Answers

Colgate is one of the best companies in the world that I would like to work for in social interaction with the people around me., especially the young and inform them about it. Marketing for them on social media to create awareness at different stages during the day and night. Less

Its a MNC company first,then this is matched to my dream because it is a famoush company everyone know about this product and company it will improve my communication skill presentation skill public speaking skill each and ever skill i want to improve and it will give me growth and good salary its better than other places i worked before i am verry exciting to work with this company if i get a chance to work with it i'll do my best and growth for this company Less

Really focus on what attracts you to Colgate. It can't be about their location relative to where you live. You have to do the research - beyond the Colgate website. Do store visits, talk to friends about what products they like/dislike. Less

Unilever

Describe yourself

2 Answers

My self nirmala i am working as a staff nurse i completed gnm nursing in 2014.then i have three year experince in max health care delhi and dharamshilla narayana superspeciality hospital delhi. Less

personality, hobby

Unilever

What is a brand you admire?

2 Answers

How comfortable are you with numbers?

Not anyone But I'm heard about Uniliver

Procter & Gamble

Tell me about a time when you had to work with a difficult person

2 Answers

When I need to work with difficult person I will more respect that person,planning clearly work and discussed about work clearly. Less

I talked about someone with a completely different communication style which made achieving goals difficult Less

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