What does a SEO Analyst do?

SEO analysts provide insight and expertise related to search engine optimization (SEO) tactics and strategies. They usually serve as part of the marketing department, and work in close collaboration with marketing strategists and content specialists to develop marketing campaigns that will reach and connect with the targeted audience. They compile SEO data such as high-value keywords and use that information to guide content and placement decisions that ensure maximum visibility. They may also build, implement, and oversee SEO tracking and analytical systems and databases. They create reports summarizing performance metrics and other key analytics.

SEO analysts typically have a bachelor’s degree in a marketing or SEO field, and in-depth experience in compiling and analyzing SEO data. Proficiency with data analytics programs and tools is an advantage.

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Work/Life Balance
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Salary Range--
Career Opportunity
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Avg. Experience2-4 years

SEO Analyst Salaries

Average Base Pay

$41,211 /yr
Same as national average
Not including cash compensation
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$22K
Median: $41K
$78K
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Glassdoor Estimated Salary

SEO Analyst Career Path

Learn how to become a SEO Analyst, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

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SEO Analyst Insights

Read what SEO Analyst professionals have to say about their job experiences and view top companies for this career.
CTCT
Senior PPC Specialist
Nov. 30, 2020

“In my career I have never come across such a good and helping top management.”

Youtech.Youtech.
SEO
Sep. 18, 2019

“The people here are great to work with and I've been able to learn and grow from them all”

Ocean HolidaysOcean Holidays
SEO Specialist
Dec. 22, 2020

“Great incentives and the Christmas party where always epic! Thoroughly enjoyed my time working with everyone there!”

AskmeOffers.comAskmeOffers.com
SEO Executive
Jun. 21, 2020

“I have worked for 4 years and it's one of the best companies of India”

AppenAppen
SEO Specialist
Aug. 12, 2019

“The pay is decent for what the job is and I generally have no complaints.”

Touché!
SEM Specialist
Aug. 12, 2019

“Management is good to give feedback but slow to take our feedback into account and make any real changes.”

HallamHallam
Senior PPC Specialist
Dec. 18, 2019

“It's a great experience to work among the best in the industry and constantly learn new things.”

InogicInogic
SEO Executive
May 25, 2021

“It is a great place to start your career and get good exposure to new technologies.”

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SEO Analyst jobs