What does a Product Manager do?

Product managers are responsible for the strategy and blueprint of a product or product line. They're tasked with finding the why, what, and when of a product, and they communicate its business value to a product team in a clear, concise way to ensure the team understands the purpose behind the new product or release. They lead the product team and all aspects from the conception of the product to its launch.

Product managers oversee the development and improvement of products and understand the customer experience to create product prices and determine potential future requirements. They present market forecasts and implement the project’s profit and loss estimates. Often, they serve at the intersection between business technology and user experience. They examine the markets and customer demands alongside the competition to influence a product’s vision. They execute strategic and tactical roles within a company and pivot between different functions. They look after the product to achieve its business goals and to maximize the return on investment. Product managers need a bachelor's degree in business, management, or related fields.

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EducationBachelor's Degree
Work/Life Balance
3.8 ★
Salary Range--
Career Opportunity
3.8 ★
Avg. Experience5-7 years

Product Manager Salaries

Average Base Pay

$89,325 /yr
Same as national average
Not including cash compensation
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$63K
Median: $89K
$127K
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Glassdoor Estimated Salary

Product Manager Career Path

Learn how to become a Product Manager, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

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Product Manager
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Product Manager Insights

Read what Product Manager professionals have to say about their job experiences and view top companies for this career.
Octopi CommerceOctopi Commerce
Senior Director of Product and AI
Oct. 2, 2020

“This is the most dedicated and driven team with which I've worked in my career.”

GOFRUGAL Technologies
Product Manager
Aug. 24, 2020

“Great company to start your career and to explore your career path based on your strength and career aspirations”

WayfairWayfair
Product Manager
May 6, 2019

“The people make this place so much fun and such a great place to learn!”

TogglToggl
Product Manager
Jul. 17, 2020

“And I can clearly see how our current initiatives lead to a future growth and success.”

PitchPitch
Junior Product Manager
Dec. 23, 2020

“Office oder direkt am Arbeitsplatz; man kann überall die Tendenz für innovative Verbesserungen erleben.”

BlibliBlibli
Product Manager
Oct. 13, 2020

“People are expected to somehow “know” which team/which PIC to contact for their projects which is quite inefficient.”

Treebo HotelsTreebo Hotels
Senior Product Manager
Oct. 26, 2020

“I was part of the product team for 2 years and thoroughly enjoyed my time at treebo.”

Agency Enterprise StudioAgency Enterprise Studio
Product Lead
Sep. 5, 2019

“CEO is extremely aggressive and was not beyond making personal attacks if challenged or wrong.”

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