What does a Field Marketer do?

Field marketers perform a range of marketing, public relations, and community engagement activities in a location outside of the office. These tasks may take place at sporting events, retail locations, educational institutions, parks, or other areas. This role involves interacting directly with the consumer in a face-to-face situation. These marketers tailor their messaging depending on the individual with whom they are interacting, and can adjust their approach based on the responses they get. They gather leads which are then added to marketing databases.

Field marketers generally have a high school diploma, and also frequently have a background in sales, marketing, or customer service. They must be comfortable interacting with the public and able to adjust their messaging quickly. Familiarity with database tools and marketing automation programs is helpful.

Work/Life Balance
3.7 ★
Salary Range--
Career Opportunity
3.6 ★
Avg. Experience8+ years

Field Marketer Salaries

Average Base Pay

$39,543 /yr
Same as national average
Not including cash compensation
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Median: $40K
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Glassdoor Estimated Salary

Field Marketer Career Path

Learn how to become a Field Marketer, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

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Field Marketer Insights

Read what Field Marketer professionals have to say about their job experiences and view top companies for this career.
Sep. 3, 2021

“The entire team is amazing and I've grown a ton both personally and professionally in my time here.”

Phocas SoftwarePhocas Software
Field Marketing Specialist
Jul. 6, 2020

“There is a real focus around your own personal development and great accessibility to training.”

The Black SheepThe Black Sheep
Field Marketing Manager
Jan. 8, 2021

“Everyone is really laid back and it is a fun place to work for the most part.”

GT's Living FoodsGT's Living Foods
Director of Field Marketing
Sep. 20, 2020

“It's a rare opportunity to work for someone this successful that won't sell and only wants to make the best of the best.”

Safestyle UKSafestyle UK
Field Marketing
Jan. 9, 2020

“Pay only good if you have a good day/are absolutely amazing at signing people up for quotations on your windows or doors.”

Vital ProteinsVital Proteins
Field Marketing Specialist
Oct. 15, 2019

“The pay was fair but not worth it in the end”

Field Marketing Representative
Feb. 15, 2020

“Independence and compensation was good”

Aug. 21, 2021

“good work and life balance”

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Field Marketer Interviews

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Field Marketer jobs