What does a Community Relations Manager do?

Community relations managers sustain positive relationships with community members, nonprofit organizations, and fellow employees to cultivate favorable operating climates at a business or organization. They develop strategies designed to make positive contributions to a local area while simultaneously raising awareness for the services offered by their company. They operate in many industries, including nonprofits, healthcare, and government, and serve as a critical point of contact for individual residents, business leaders, or customers in a local area.

Community relations managers brainstorm, plan, and manage activities to help the organization achieve its public relations goals and execute events or programs closely aligned with corporate strategy. They support business goals by raising community awareness of available products or services and how to access them. They develop strong relationships with industries, communities, and media to ensure the organization produces significant results and maintains a positive image or increases outreach of initiatives and programs. Community relations managers need a minimum bachelor's degree in public relations, community organization, or related fields and one-to-five years of relevant experience.

What responsibilities are common for Community Relations Manager jobs?
  • Oversee, develop, and implement community-based programs.
  • Handle sensitive data and ensure confidentiality of material, correspondence and data.
  • Utilize data-driven approaches to apply and create best practice solutions.
  • Manage external partners and vendors to augment internal resources.
  • Maintain compliance with all local employment laws and regulations.
  • Develop and manage event budgets, online and in person registration, and promotion plans.
  • Maintain the constituent database: create reports, maintain accuracy, enter/download/analyze data.
  • Build and maintain effective relationships with federal and state policymakers.
What are the typical qualifications for Community Relations Manager jobs?
  • Bachelor's Degree in business or human resources.
  • Strong command of English language and good communication skills.
  • Requires careful attention to detail.
  • Strong time management, problem solving, and critical thinking skills.
Education--
Work/Life Balance
3.8 ★
Salary Range--
Career Opportunity
3.7 ★
Avg. Experience2-4 years

Community Relations Manager Salaries

Average Base Pay

$51,240 /yr
Same as national average
Not including cash compensation
See More Insights
$27K
Median: $51K
$97K
See More Insights
Glassdoor Estimated Salary

Community Relations Manager Career Path

Learn how to become a Community Relations Manager, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

Average Years of Experience

0 - 1
19%
2 - 4
53%
5 - 7
18%
8+
10%
Not including years spent in education and/or training
See Career Path

Community Relations Manager Insights

Read what Community Relations Manager professionals have to say about their job experiences and view top companies for this career.
Wells FargoWells Fargo
Regulatory Relations
Apr 7, 2022

“I really enjoyed the team I worked with and my manager was understanding and would not micromanaged.”

National Inventors Hall of FameNational Inventors Hall of Fame
Program Relations Associate
Feb 10, 2021

“I love the mission of the company and you get to hear great reviews from customers.”

Sidney All Care ResidenceSidney All Care Residence
Community Relations Manager
Nov 4, 2021

“Great leadership team but the best part are the residents and families I see everyday.”

Los Angeles MetroLos Angeles Metro
Community Relations Officer
Jan 25, 2022

“LA Metro has many current Capital projects that allows the opportunity for career growth and work experiences.”

Steve Brown ApartmentsSteve Brown Apartments
Resident Relations Coordinator
Dec 23, 2020

“But I would not recommend banking on much of an increase in pay or bonuses.”

NO BS Marketplace
Outreach Manager
May 16, 2022

“flexible working and remote working for great work and life balance”

Educators for ExcellenceEducators for Excellence
Senior Outreach Director
Jul 28, 2021

“Local leaders are phenomenal and I have nothing but respect for chapter”

Capital PowerCapital Power
Employee Relations Associate
Mar 17, 2022

“Pretty good and decent benefit package”

See More

Community Relations Manager Interviews

Frequently asked questions about the role and responsibilities of community relations managers

A typical day of a community relations manager involves overseeing the marketing and fundraising efforts of hospitals and medical clinics. A career as a community relations manager involves networking with community leaders to identify programs that may be beneficial to the community and create a funding and development plan.

Yes, community relations management is a good career. These professionals are in demand as hospitals and other healthcare facilities seek coordinators with planning and budgeting experience to meet the local community's needs. Community relations managers typically have a traditional work schedule, with evenings and weekends off.

Working as a community relations manager offers the opportunity to provide communities with access to important resources; however, coordinating new programs can also be stressful at times. Becoming a community relations manager requires good communication and project management skills to facilitate different community programs from initial idea to implementation.

Related Careers

HR Manager
$84,011
No skills overlap
HR Consultant
$81,985
No skills overlap
HR Generalist
$68,517
No skills overlap
Hr Business Partner
$89,669
No skills overlap

Community Relations Manager jobs