What does a Community Manager do?

Community managers help build, grow and manage online communities for companies or brands. They use analytics tools and monitor social media outlets, online forums, or blogs. A community manager looks to identify what is being said about the company or the brand they are working for, and they engage with customers or fans using outlets including social media or live events to help increase awareness and brand loyalty.

Community managers set and implement social media or communication campaigns to align with a company's marketing strategies; they are responsible for providing engaging text, image, and video content for a company's social media accounts and for responding to comments and customer queries in a polite, efficient and timely manner. Community managers also organize and participate in special events that build the brand's community and boost its awareness. Community managers are also current with digital technology trends. Community managers need a bachelor’s degree in related fields, including communications or marketing, with an emphasis on social media management, sales, and marketing.

What responsibilities are common for Community Manager jobs?
  • Work directly with COO in overseeing the outreach budget(s).
  • Pre-lease units and maintain a working wait list of prospective residents.
  • Participate in the hiring, evaluation of, and terminations of assigned staff.
  • Collect all required new lease paperwork, fees and deposits.
  • Conduct service follow up when work is completed.
  • Assist in collection of rents and preparation of receipts.
  • Prepare, submit and maintain accurate record reports, and documents.
  • Work as part of a team and complete assignments independently.
  • Receive resident complaints in a calm and open manner.
  • Create a motivating and positive work environment for the team.
  • Perform any other related duties as required or assigned.
  • Update on daily basis all rents, deposits and application fees received.
  • Greet prospective clients, show properties and aid in leasing duties.
  • Maintain an awareness of local market conditions and trends.
  • Develop, implement, and execute an effective sales strategy to achieve patient acquisition targets.
  • Assist with rent collections, accounts payable and accounts receivables.
  • Keep accurate records of prospective and current residents, as well as rent and inventory.
  • Seek to improve in all aspects of work performance.
  • Create and manage an account development plan and report on results.
  • Assist in keeping common areas of the office clean and organized.
  • Be physically present at the center to provide client support.
  • Conduct resident move-outs in accordance with state law and company standards.
  • Communicate programs and develop positive relations with tenants, family, and volunteers.
What are the typical qualifications for Community Manager jobs?
  • Associate's or Bachelor's Degree in business, management, computer science or business administration, or equivalent experience.
  • Experience with computing, onboarding, and problem solving for clients.
  • Conduct work with confidence and a positive attitude.
  • Is a professional at all times and can use critical thinking skills and attention to detail.
  • Comfortable with posting notices and processing evictions in a kind and humane manner.
  • Can work with clients to resolve issues, process renewals, and draw up and sign leases.
  • Demonstrated time management skills and capabilities.
  • Experiences with budget planning and creating overviews.
EducationBachelor's Degree
Work/Life Balance
3.6 ★
Salary Range--
Career Opportunity
3.6 ★
Avg. Experience2-4 years

Community Manager Salaries near Canada

Average Base Pay

$65,349 /yr
Not including cash compensation
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Glassdoor Estimated Salary

Community Manager Career Path

Learn how to become a Community Manager, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

Community Manager
Senior Community Manager
Community Manager

Years of Experience Distribution

0 - 1
2 - 4
5 - 7
Not including years spent in education and/or training

Community Manager Insights

Read what Community Manager professionals have to say about their job experiences and view top companies for this career.
McKinley, Inc.McKinley, Inc.
Community Manager
Oct 6, 2022

“Bonuses are great and I feel good about what I’ve accomplished at the end of each day.”

Community Manager
Oct 16, 2022

“It's a great place with many opportunities to learn and grow your personal skillset.”

Assistant Community Manager
Jun 2, 2023

“They may be nice people but no one knows what they’re doing and how to do it.”

Community Manager
Dec 16, 2022

“It's great job if you're looking to get into a start up or start your career somewhere.”

DBS BankDBS Bank
Community Manager
Feb 25, 2022

“They’re really great at giving you new opportunities outside of your job scope to experiment with.”

Cardinal Group CompaniesCardinal Group Companies
Community Manager
Jan 13, 2023

“Since day 1 I have felt as though I was a part of a great team.”

Community Manager
Nov 19, 2021

“There is great communication from every aspect of the team I work with all the way up to corporate.”

Cardinal Group CompaniesCardinal Group Companies
Community Manager
Sept 5, 2023

“I can say with confidence Cardinal is the best management company I have worked for.”

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Community Manager Interviews

Frequently asked questions about the role and responsibilities of a Community Manager

When working as a Community Manager, the most common skills you will need to perform your job and for career success are Public Speaking, Team Work, Writing, Written Communication and CPR First Aid.

The most similar professions to Community Manager are:
  • Property Manager
  • Manager
  • Leasing Agent
  • Store Manager

The most common qualifications to become a Community Manager is a minimum of a Bachelor's Degree and an average of 0 - 1 of experience not including years spent in education and/or training.

Related Careers

Property Manager
No skills overlap
No skills overlap
Leasing Agent
No skills overlap
Store Manager
13% skills overlap

Community Manager jobs