Dixons Retail

  www.dixonsretail.com
  www.dixonsretail.com

Dixons Retail Reviews

Updated 8 December, 2014
Updated 8 December, 2014
77 Reviews
2.9
77 Reviews
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Dixons Retail Group CEO Sebastian James
Sebastian James
37 Ratings

Review Highlights

Pros
  • 10% discount on most items, and you get the odd benefit from a supplier (in 6 reviews)

  • Worked with some really good people (staff), and they did pay on time (in 4 reviews)


Cons
  • Head office rather dated but that is being addressed (in 4 reviews)

  • Poor managers, low pay, stressful job, no motivation, most of the staff want to leave (in 4 reviews)

More Highlights

16 Employee Reviews Back to all reviews

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  1.  

    Leaving After A Year

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Sales Assistant
    Current Employee - Sales Assistant

    I have been working at Dixons Retail part-time (more than an year)

    Pros

    Great colleagues, some OK benifits such as EE discount etc., most people know what they are talking about (in my store anyway).

    Cons

    Managers put you on a low hour contract then have you working loads of hours which you cant do!

    Pay is supposed to inscrese from minimum wage to more with training but the issue is you can never get on training to get a very small pay inscrese. No comission either, you are selling loads of extras and hitting targets every month and yet you get nothing extra to show for it.

    Internal benifits system is used to congratulate colleagues who have started to perform better when they were under performing but doesnt give anything to colleagues who constantly hit or exceed their targets.

    Constant battles with people to get them to take things they dont always need just because the company says that a certain number of them should need it.

    Whole internal systems need a rehaul, everything is seperate and mashed togeather. Buisness sales are stupidly complicated to learn with an old outated system, the hardware for the tills isnt much better. More customers could be served a lot faster if the tills were updated.

    People think your on comission and thus think you want to sell them everything for your own good!

    Customer service is NOT at the front of their buisness. Once a customer has given the money over the after sales service can be shocking. Managers care more about people who are into to buy again rather than people who bought yesterday meaning that the customer than gets annoyed with you when you have asked your manager to allow you to help them.

    Very stressful job even though it is only selling items to customers who want to buy them.

    Customers always ask for disocunt, thinking that they are in an old dogy electrical retailer who has inflated prices when you cant discount things for them, some people act as if you wont try to give them the lowest price possible, which you will as we dont get anything from it!

    Advice to ManagementAdvice

    Pay more to colleagues who are hitting their targets and making you money!

    Become more customer focused instead of KPI focused!

    Hire more staff in bigger stores so that they are not understaffed and then end up with annoyed customers due to the wait.

    Value your staff more.

    Doesn't Recommend
    Neutral Outlook
    No opinion of CEO
  2.  

    Curry's Sales colleague for just over 2 years.

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Sales Assistant in Brighton, England (UK)
    Former Employee - Sales Assistant in Brighton, England (UK)

    I worked at Dixons Retail part-time (more than an year)

    Pros

    Other sales colleagues are friendly. 10% discount on most products. Paid few pence above min wage. Rare small bonus IF customers happen to say the right words "very happy" and "very good", not "great", "good" or "happy", on exit surveys.

    Cons

    Most colleagues talk about trying to leave from 3 months in, if not less.

    PROFITS AND TARGETS NOT CUSTOMER SERVICE.
    - The main and only care of the company seems to be PROFIT alone, despite them stating customer service is priority.
    - Constantly being threatened and given stress over not meeting sales targets.
    - Forced into hard selling, upsetting customers, just to try to reach sales target.
    - NEVER A GOOD day, always being told to work harder on targets despite already working hardest.

    ALWAYS UNDERSTAFFED
    - This causes upset customers when wait time to receive even a reserved laptop reaches an hour or so.
    - puts even more stress on sales colleagues as they have to serve already agitated customers.

    NO HELP TO BECOME HAPPIER WITH JOB
    - Won't change your job role to relieve the pressure you feel under even when other suitable job roles are available in store.
    - Asked to be moved from sales floor to available positions in warehouse, where I wouldn't have to constantly be told I'm failing to meet sales targets, however they still wanted to keep me on sales floor for some unknown reason - maybe because I'm actually one of the better sellers.

     REFERENCE ONLY COMES FROM HR
    - Other employers are put off by lack of personal reference.
    - Can't keep to your available hours even with a few months notice. I had regular doctors appointments for months and yet I ALWAYS had shifts clashing with those appointments despite telling then verbally and in writing telling them a month + in advance I was unavailable for those shifts.
    - This means HR have me on record as regularly late and regularly skipping these shifts, and so my reference would be bad.

    LOW PAY
    - There is a pay structure which means you get pay rises IF you go on training. So management try their best to stop you having any training at all.

    LACK OF HELP TO IMPROVE
    - Despite asking for help to meet the targets I was being told off for not meeting, I never was given help.
    - Even though I was always being told off for bad sales, I trained new colleagues.

    ALMOST NO ONE CAN STAND TO WORK LONGER THAN 6 MONTHS
    - while I have been here the only colleagues not to move are ones who have been in the company many many years and so have VERY HIGH pay, some treble what I get for the same job.
    The others who stay 1 to 3 years are students for whom this is just a few hours a week to pay for nights out. and people like me with no previous experience so the bad HR reference left me stuck for ages.

    EXTREMELY SLOW OUTDATED SYSTEM
    - Offers don't load automatically, so when there are large queues its easy to forget to check if those AAAs are on BOGOF again and then have a customer comeback very unhappy because I accidentally forgot to check in the rush.
    - When checking what offers are on the tills can literally take up to 10 minutes to load the offers and then there is such a long list it is very hard to find the right offer and there is no search system, just scroll.
    - the security detaggers are often broken meaning customers embarrassed over their paid for shopping going off at the exit.
    - the tills often freeze
    - tils often break AFTER customer has entered pin meaning we have to take out the card and start again - no receipt is given to show that no money was taken the first time

    BUSINESS SYSTEM SEPARATE, ALMOST MANUAL, EXTREMELY SLOW
    - takes at least 5 minutes extra to process - and that's on a small transaction and on a fast day.
    - Have to now sign customers up for it with telephone number and email.
    - Customers very understandable don't see why it takes a ridiculously long time when pretty much every other store just does it at the click of a button.
    PRODUCT CODES MANUALLY TYPED IN FOR BUSINESS

    SEXIST COMMENTS
    - I am often told I have a great bottom (using worse language).
    - Photos taken of my bottom.
    - Lewd comments common

    I could list more, but I feel my list is getting too long.

    Advice to ManagementAdvice

    Treat your employees better.

    Employ more staff - it will improve customer service, which will improve sales as customers will feel more inclined to buy, also staff will feel less stressed and so again sales will be more profitable.

    To Head Office - GET NEW TILL SYSTEMS.
    The majority of customers comment on how slow the tills are being and how strange this is for such a large company, especially one selling PCs.
    GET AN INTEGRATED BUSINESS SYSTEM: half the business sales I put through are the last that customer wants to bother with, because it takes so long. Even just:
     adding the ability to opt out of phone and email;
     or ability to scan in products;
     or pay on the same system would help.

    Doesn't Recommend
    Neutral Outlook
    No opinion of CEO
  3. 1 person found this helpful  

    Anybody offering a new job?

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Sales Colleague
    Current Employee - Sales Colleague

    I have been working at Dixons Retail full-time

    Pros

    If you have next to no bills to pay then the wage is ok

    Cons

    Where do I start:

    For most people who actually do pay for things on a daily basis the wage is terrible for the amount of work put into every sale unless you're management so can get a nice bonus from it all which staff rarely see.

    Training can be good if and when you might be lucky enough to do it once given 5 mins away from the shop floor to do it yet even then get asked to serve straight after.

    The amazing bonus that's talked about during interviews the somehow the company seem to get out of paying.

    Busiest time of the year Christmas where you work all day everyday with no breaks apart from to quickly grab a snack between customers bringing in massive amount of money to the company but seeing nothing for your hard work.

    Getting expected to sell everything to every customer and even if the customer says no a million times there is obviously a way they will take it.

    If you're not selling everything to every customer then apparently you're not doing your job... last I checked I could get paid more flipping burgers in McDonalds an don't see them forcing stuff at you.

    The whole company I see these days as greedy money grabbing fat cats who need to learn how to treat customers and staff.

    From what I've seen most new starters last about 4 maybe 5 months before seeing sense and leaving for good.

    Poor management skills by all managers and like to pass the buck with any complaints.

    I could go on but I don't think there would be enough space to type it all

    Advice to ManagementAdvice

    Sort it out now before you don't have a company to manage!

    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO
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  5. 1 person found this helpful  

    Once a giant slowly withering

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Sales Colleague in Birmingham, England (UK)
    Former Employee - Sales Colleague in Birmingham, England (UK)

    I worked at Dixons Retail full-time (more than 3 years)

    Pros

    Worked with some really good people (staff), and they did pay on time....10% discount on most items, and you get the odd benefit from a supplier. Would suit a 18 year old the job is quite easy to get, learn a few sales skills (not from the trainers, other sales guys), and use it on your CV and move on.

    Cons

    Old fashioned mentality, some management think it is still 1998. Company speak, Micro Management, I had about 20 Managers in 3 years... Very poor pay and as many targets as you cant handle, I lost count off there SQ targets, (basically add ons like there what ever happens (insurance they never stop talking about it), HDMI cables for like £80 mental.
    ....poor product training, there only interested in the add ons and not the actual products. Very High staff turnover, after 6 months I was getting shadowed by NEW starts. Basically you are a number....and there expecting you to leave they have a poor attitude to workers

    Advice to ManagementAdvice

    You need your employees to actually want to be there, you have talked about improving things for the workforce for years now and never done anything

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  6.  

    Awful company to work for

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Sales Colleague
    Current Employee - Sales Colleague

    I have been working at Dixons Retail part-time (more than an year)

    Pros

    You get a 10% discount on products and 20% on staff promotions at Xmas. You learn about cool and exciting technology. In a sales or customer service role you can develop your confidence and social skills.

    Cons

    Unrealistic expectations from customers whilst managers rarely (if ever) give you time to train.

    Use of part time contracts as little as 8 hours for employees that work 30+ hours, meaning they miss out on proper holiday pay.

    Staff leave all the time.
    Stores regularly understaffed.
    Shift patterns are not set in stone (or anywhere near it) so can change in a whim.
    Management poor at organising shifts.
    IT systems are ancient and ridiculously slow.
    Top managers earning good money eventually are made redundant to cut costs.

    Advice to ManagementAdvice

    Give staff time to train on a regular basis. Actually do something as opposed to being seen to be doing something. Be positive when motivating staff. Offer full time contracts for full time workers.

    Recommends
    Neutral Outlook
    Disapproves of CEO
  7.  

    Good for learning but management is appalling

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Consultant in Hemel Hempstead, England (UK)
    Current Employee - Consultant in Hemel Hempstead, England (UK)

    I have been working at Dixons Retail full-time (more than 5 years)

    Pros

    There is a good scope of learning, co-workers are nice in general. You will learn across the business and different verticals (if working on head office).

    Cons

    Senior management is appalling. They treat employees as liabilities! Following merger with Carphone Warehouse, they have made hundreds of people redundant (and hiring contractors instead to show a head-count reduction in accounts – to please city investors). In stores, staff turnover rate is very high (because they are paid minimum wage). The people who worked 15-20 years in head office were let go in favour of replacing them by fresh graduates in Czech Republic.

    Advice to ManagementAdvice

    Treat your employees with respect rather than continuously trying appease city investors!

    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO
  8.  

    Cool tech, but high staff turnaround due to unprofessionalism

    • Comp & Benefits
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    Current Employee - Sales Colleague
    Current Employee - Sales Colleague

    I have been working at Dixons Retail part-time

    Pros

    -Great people
    -Pay increase opportunities are easily obtained
    -Hands on with new tech

    Cons

    -Low expectation of promotion
    -Pay increases although frequent, are miniscule
    -Huge pressure to sell warranties
    -Huge pressure on "numbers" and fixing of customer sales
    -Threat of termination of contract from managers at every level
    -Culture of avoiding customers to fix numbers
    -Snake oil merchants with products and policies
    -After working with them for 6 months it is no wonder they are frequently on consumer advice shows
    -The company is designed around trying to impress unseen and unheard shareholders, NOT the workers or public.
    -Praise for good work is awful, the company has created a computer system where colleagues can send a "thank you" and "well done" message to each other.
    There is no need for this and is seen by most staff as a replacement for basic human contact.

    Advice to ManagementAdvice

    Pound note & margin sales are just as important (if not more) as playing the numbers game with Solution Quotient.
    Sales=margin=profit
    Improvement of customer service needed, colleagues are expected to be trained in customer service, this is not true of all staff however.
    There is no need to threaten colleagues with dismissal after missing only small targets.

    Doesn't Recommend
    Neutral Outlook
    No opinion of CEO
  9.  

    Working as knowhow customer service in store

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Current Employee - Knowhow
    Current Employee - Knowhow

    I have been working at Dixons Retail full-time (more than 3 years)

    Pros

    A job Nice store Freindly staff

    Cons

    Poor managers, low pay, stressful job, no motivation, most of the staff want to leave

    Advice to ManagementAdvice

    Support your staff better

    Doesn't Recommend
    Positive Outlook
    Approves of CEO
  10. 1 person found this helpful  

    Dsg

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Category Manager in Hemel Hempstead, England (UK)
    Former Employee - Category Manager in Hemel Hempstead, England (UK)

    I worked at Dixons Retail full-time (more than 5 years)

    Pros

    Dsg are a powerful company with certain categories often with over 50% market share. Former CEO was very strong implementing much needed change.

    Cons

    An environment exists in Dixon where those who have the ability to put the best spin on a situation were likely to do well. This was improving but still not enough focus on wider performance.

    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO
  11.  

    Getting Better, but a lot of work to do

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Culture & Values
    • Career Opportunities
    Former Employee - Supervisor in Leeds, England (UK)
    Former Employee - Supervisor in Leeds, England (UK)

    I worked at Dixons Retail full-time (more than 3 years)

    Pros

    If you are in the right store, with the right management team then it can be enjoyable. Otherwise, head office don't care too much about those on the ground.

    Cons

    Lots of mis-communication to the store staff from head office both from a sales target and merchandising point of view.

    Advice to ManagementAdvice

    Trust the staff more, rather than worry about if they are going to do something bad.

    Doesn't Recommend
    Positive Outlook
    Disapproves of CEO

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